HVAC & Heating Equipment Manufacturing
BDR Thermea Group operates through brands including Baxi and Heatrae Sadia, providing heating and hot water solutions for residential markets. The company manufactures and distributes a range of domestic products including gas boilers, air source heat pumps (ASHPs), unvented cylinder ranges, and point of use water heating solutions. Their business model involves working with a network of installers and merchants to distribute these products across the UK market. The company focuses on maintaining market share while building new customer pipelines through strategic sales and account management.
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