Liftoff

About Liftoff

Liftoff is a leading AI-powered performance marketing platform serving the mobile app economy. The company provides an end-to-end technology stack that helps app marketers acquire and retain high-value users while enabling publishers to maximize revenue through programmatic and direct demand. Liftoff's solutions—including Accelerate, Direct, Monetize, Intelligence, and Vungle Exchange—support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. The company applies advanced machine learning and generative AI technologies to optimize ad creative production, budget allocation, and bidding strategies within the mobile ad tech marketplace.