Northbeam

About Northbeam

Northbeam is building an advanced marketing intelligence platform designed for eCommerce brands that provides a unified view of business data through powerful attribution modeling and customizable dashboards. The company's core technology helps customers accurately track ad spend, understand the full customer journey, and drive profitable growth using machine learning at its foundation. Northbeam offers a comprehensive measurement suite spanning multi-touch attribution, MMM+, and incrementality capabilities, all built on laser-accurate first-party data. The platform now leverages AI to help brands operationalize their data and automate decisions based on Northbeam insights.