ANDMORE is seeking a Director, Lifecycle Marketing to support lifecycle marketing initiatives at our premier event venue and market facility. The role requires a hands-on professional who can implement and manage lifecycle marketing solutions that drive results for our venue operations and digital marketing efforts.
Requirements
Craft long term road map and lead customer journey stages, map user journeys, and identify high-impact opportunities for personalization and automation.
Establish segmentation frameworks, lead scoring models, and re-engagement programs aligned to B2B buying cycles and multi-stakeholder decision processes.
Oversee lifecycle email operations end-to-end, including segmentation, orchestration, QA, deployment, and ongoing optimization across B2B customer journeys. Benefits
Generous Paid Time Off
401k Matching
