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We are dedicated to connecting talented individuals with remarkable companies in need of their skills. Our goal is to create fulfilling job opportunities for professionals around the world.
Our client:
Is a fast-growing direct-to-consumer brand in the beauty and wellness space focused on restoring confidence through safe and effective solutions for hair regrowth and health. They are at an important stage of growth as theye scale into a global beauty brand. Our focus is on improving the customer journey across every touchpoint, using data, experimentation, and continuous optimization to drive performance
The Role:
CRO operator who is highly analytical, detail-oriented, and focused on improving conversion and revenue performance across the website.
Responsibility includes identifying friction in the customer journey, prioritizing improvements, and executing tests that improve site performance.
The ideal candidate closely monitors site performance, builds structured testing programs, and partners cross-functionally with acquisition, lifecycle, and creative teams to drive measurable outcomes.
A disciplined Plan, Execute, Analyze, React approach is central to how the work is managed, with ongoing ownership of the testing backlog and optimization roadmap.
This role requires a hands-on operator who is comfortable writing test plans, building landing pages, reviewing performance data, and moving quickly from insight to execution.
Familiarity with AI tools for content generation, page creation, and rapid iteration is strongly preferred.
Over time, this position will expand into helping build and lead a broader CRO and digital product function, including hiring and managing additional resources as the team scales. The role begins as a player-coach position, supported by one direct report and an external development agency
Key Areas of Accountability
Site Performance & Monitoring
Monitor website performance regularly and identify drops in conversion or revenue
Diagnose friction points across the funnel and recommend solutions quickly CRO Strategy & Testing
Own the A/B testing roadmap from hypothesis to execution to analysis
Prioritize experiments based on revenue impact and strategic value
Continuously improve conversion rate across key pages Landing Page & Funnel Optimization
Build and optimize landing pages for paid media, email, affiliate, and promotions
Improve PDPs, bundles, checkout flow, and upsell paths
Optimize UX elements including layout, navigation, CTA placement, and page structure Revenue Growth & Funnel Efficiency
Improve LTV to CAC through funnel and site improvements
Increase AOV and ARPU through upsells and cross-sells
Work with lifecycle and paid media teams to improve overall customer value Post-Purchase Optimization
Improve upsell and cross-sell performance after checkout
Optimize post-purchase flows and customer engagement paths Cross-Functional Collaboration
Partner with the creative on messaging, design, and UX improvements
Work with engineering or dev partners to implement changes efficiently
Support tracking accuracy and ensure data integrity across tools Systems & Workflow Management
Manage CRO backlog and testing pipeline using structured workflows
Build repeatable processes for testing, reporting, and iteration
Use AI tools to accelerate page creation, testing variations, and analysis
What Success Looks Like
Higher conversion rates across key funnel stages
Improved LTV, AOV, and revenue per visitor
Faster testing cycles and increased experimentation velocity
Clear reduction in friction across the customer journey
Measurable impact on revenue efficiency and profitability
Strong collaboration across growth, creative, and product teams
Tools You Will Use
Shopify Plus, Recharge, Skio
Webflow, Unbounce, Instapage, or similar
Northbeam, Google Analytics, Looker
Hotjar, PostHog, VWO, Convert, GA4
ClickUp (daily), Slack, Figma, Google Sheets
ChatGPT, Jasper, Perplexity, and other AI tools
8+ years in CRO, growth, or e-commerce optimization roles
Strong experience in DTC or e-commerce environments
Deep understanding of Shopify Plus or similar platforms
Proven experience running A/B tests and experimentation programs
Strong analytical mindset with comfort in data and performance metrics
Experience working with UX, design, and development teams
Ability to identify friction and translate insights into actionable tests
Familiarity with tools such as GA4, Hotjar, Northbeam, or similar
Comfortable working in fast-paced, performance-driven environments
Strong ownership mindset with the ability to operate independently
What This Role Is Not
A brand-only UX job, this is about performance
A slow, reactive CRO function, we’re proactive and ship fast
A pure people-manager role, you’ll be IC first, team-builder second
A 9-to-5 job execution style role, the site runs 24/7, and so does your monitoring systems (while you sleep, it catches issues, so you know what to prioritize in the morning)
Our Core Values and what we built our culture around:
WE THINK BIG: We have a forward-thinking, growth mindset and always consider the big picture in our decisions
PROACTIVE PROBLEM SOLVER: We use our problem-solving and analytical skills to make data-informed decisions
WE ARE COMFORTABLE BEING UNCOMFORTABLE: We work together to iron out improvements or changes to achieve goals
OPEN & HONEST COMMUNICATION/FEEDBACK: We communicate and share feedback with each other with radical candor and transparency
CONTINUOUS LEARNING & IMPROVEMENT: We are always improving the way we work and challenging each other to bring new ways of thinking to the table
WE TAKE OWNERSHIP & ACT WITH URGENCY: We take complete accountability for our goals and take swift & effective action to reach them
Employee Discounts on our Products!
Compensation of USD 7-8k/month
Remote role
Unlimited PTO
Medical, Dental, Vision and Life Insurance
Paid Parental Leave
WFH Setup Credit
Quarterly Fitness Credit
Quarterly Read-On-Us Credit
