Audi RED

About Audi RED

Audi RED is a technology center of excellence and innovation founded on a partnership between BIMM Management Group, a Toronto-based digital and technology agency, and Audi, the premium automotive brand. The organization serves as the digital experience ecosystem hub for Audi in North America, bridging agency and product to deliver customer-centric, technology-driven solutions. Audi RED focuses on the oADD platform and related digital programs designed to optimize dealer performance, enrollment, and conversion across Audi's North American dealership network. The company emphasizes service design, content quality assurance, and SEO optimization to enhance brand websites and dealer support capabilities.