Beauty With a Higher Purpose!
Pacifica Beauty has been a trailblazer in clean, cruelty-free beauty since 1996, offering natural, sustainable products that empower individuals to express their unique beauty while respecting the planet. Our mission is to create high-performance skincare, makeup, fragrance, and body care that promote self-care, wellness, and environmental consciousness. With a commitment to innovation, integrity, and compassion for people, animals, and the planet, we strive to inspire positive change in the beauty industry and beyond. Join us in redefining beauty and inspiring conscious living, one product and one person at a time.
About The Role
We're looking for a Community & Social Manager who thrives in fast-moving, multi-channel environments. This role sits at the intersection of community building, creator relationships, and social strategy execution. You'll build and run creator/community campaigns, manage day-to-day social community engagement, coordinate events, and monitor brand sentiment across review platforms — all while keeping a sharp eye on what's driving engagement and conversion.
This is a hands-on role for someone who can juggle multiple priorities at once, stay extremely organized under pressure, and bring both strategic instinct and operational discipline to the table. Candidates must be based in the NYC area. The role is currently remote, with the possibility of shifting to hybrid in the future.
Location: NYC Area required (role is currently remote, with potential shift to hybrid in the future)
Reports to: VP, Community
Type: Full-time
Comp: $95-$110k Based on experience
What You'll Do
Community & Creator Management
Manage relationships across creator and influencer platforms (e.g., TikTok Shop, Levanta, CreatorIQ, Shopify affiliates or similar)
Identify, vet, and onboard creators aligned with brand voice and campaign goals
Build and execute creator campaigns from brief to content review to performance recap
Track creator performance and content licensing opportunities (Spark Ads, organic-to-paid conversion, whitelisting)
Cultivate creator relationships beyond the campaign brief, including coordinating and attending in-person touchpoints such as coffee meetings, meals, and brand social events to build authentic, long-term partnerships
Social Strategy & Community Engagement
Own day-to-day community engagement across brand social channels (comments, DMs, community interaction)
Execute social strategy aligned with broader brand and marketing goals
Monitor trends and proactively suggest campaign or community opportunities
Reputation & Review Management
Monitor and respond to reviews across platforms (e.g., Google, Sephora, Ulta, Amazon, Trustpilot)
Flag recurring product or customer service themes to relevant internal teams
Maintain brand voice and tone across all public-facing responses
Events & Collaboration
Coordinate logistics for brand events, activations, and creator collaborations (in-person and virtual)
Attend and support NYC-based events, pop-ups, and creator meetups as needed
Partner cross-functionally with marketing, PR, and product teams to align event strategy with broader campaigns
Own content strategy and capture at brand events and activations, from shot lists to on-site production, ensuring content is optimized for social and community channels
Requirements
What You Bring
5+ years of experience in social media, community management, or influencer/creator marketing
Must live in the NYC area
Extremely organized, with strong attention to detail and the ability to manage multiple campaigns and deadlines simultaneously
Hands-on experience with creator platforms and affiliate/licensing tools
Strong writing skills and an ear for brand voice across different channels and audiences
Experience with review/reputation management platforms
Data-curious: comfortable pulling basic performance metrics and translating them into next steps
Event planning and cross-functional event collaboration experience, in-person or virtual
Experience producing or overseeing content at live events (photo/video capture, real-time posting, recap content)
A collaborative, low-ego approach — this role works closely with cross-functional teams
Ability to travel to and attend NYC-based events and corporate meetings, plus periodic travel outside the NYC area for company business (typically 4+ times per year)
Ability to work hybrid in the NYC area as needed
Nice to Have
Experience in beauty, wellness, or CPG is a huge plus!
Familiarity with Spark Ads, TikTok Shop, or content licensing models
Basic design or content editing skills (Canva, CapCut, or similar)
Benefits
Competitive salary and benefits package
Opportunities for professional growth and development
Employee discounts on Pacifica Beauty products
A supportive and inclusive work culture that values diversity, creativity, and innovation
Meaningful work that makes a positive impact on people and the planet
Join Pacifica Beauty in our mission to redefine beauty and inspire conscious living. Together, we can create a brighter, more beautiful future for all. Apply now to join our passionate team!
Pacifica Beauty is a clean, cruelty-free beauty company founded in 1996 that offers natural, sustainable skincare, makeup, fragrance, and body care products. The company is a trailblazer in the beauty industry with a mission to create high-performance products that promote self-care, wellness, and environmental consciousness. Pacifica Beauty is committed to innovation, integrity, and compassion for people, animals, and the planet, aiming to inspire positive change in the beauty industry and inspire conscious living among consumers.
