WE DEVELOP INNOVATIVE BEVERAGE BRANDS THAT DEFINE WHAT’S NEXT.
Born in Austin, TX, BeatBox Beverages is a team of millennial founders and industry veterans reshaping the future of drinking. We believe the best brands don’t just follow trends, they create them. Our mission is to craft cutting-edge, game-changing beverages that push boundaries while connecting with future-forward individuals who crave the extraordinary.
Title: Consumer Insights Manager
FLSA Classification: Exempt
Department: Insights Analytics
Reports to: Category and Consumer Insights Director
Date: 12/2024
Salary: $90K-$112,500k + bonus
The Consumer Insights Manager will play a pivotal role in driving consumer-centric decision-making at BeatBox Beverages. As a key member of the insights team, this role will be responsible for leading the day-to-day operations of the consumer insights function, while also managing Consumer Insights Analyst(s). This individual will be instrumental in uncovering actionable insights through innovative research methodologies, managing research projects end-to-end, and delivering impactful findings to stakeholders across the organization.
Key Responsibilities:
Team Leadership: Manage and mentor Consumer Insights Analyst(s), fostering professional development and ensuring the delivery of high-quality insights.
Research Execution: Design, execute, and oversee qualitative and quantitative and qualitative research studies using a variety of methodologies.
Vendor and Tool Management: Collaborate with external research vendors to ensure timely and accurate project delivery; manage DIY research tools for efficient execution of smaller-scale projects.
Stakeholder Engagement: Present research findings and actionable recommendations to cross-functional teams, including marketing, sales, and product development, to influence strategic initiatives.
Data Integration: Synthesize primary and secondary data sources to provide a holistic view of consumer behavior, preferences, and trends in the alcoholic beverage market.
Strategic Collaboration: Partner with the Director of Category and Consumer Insights to align research initiatives with business goals and category strategies.
Continuous Improvement: Identify opportunities to innovate and enhance the consumer insights function, ensuring best practices and cutting-edge methodologies are utilized.
Qualifications Experience:
- Proven experience in a consumer insights or market research role, preferably within the CPG or alcoholic beverage industry (5+ years experience required).
- Strong expertise in both qualitative and quantitative research methodologies.
- Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment.
- Exceptional communication and presentation skills, with the ability to distill complex data into clear, actionable insights.
- Experience managing and developing team members.
- Proficiency in managing research vendors and using DIY research platforms.
- A collaborative mindset with a passion for understanding consumer behavior and influencing business strategy.
- Management experience is a plus.
- Expert in Microsoft Excel. Proficient in Microsoft PowerPoint and Google Slides.
- Experience with Numerator is a plus.
- Bachelor's degree (B. A.) from four-year College or university. Preferred degrees include Business, Mathematics, Economics, or Data Analytics.
This role offers a unique opportunity to shape the consumer insights function and make a significant impact on the company's growth and success in the competitive alcoholic beverage market.
BeatBox Beverages provides a fair and equal employment opportunity regardless of race, color, religion, national origin, gender, pregnancy, sexual orientation, gender identity/expression, age, marital status, disability, or any other legally protected characteristic. BeatBox Beverages hires and promotes individuals solely based on qualifications for the position to be filled and business needs.
United States
