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Contract: Senior Analyst, Ads & Monetization

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Location
AG, AR + 39 more
Upwork

Job Description

Upwork ($UPWK) is the world’s work marketplace. We serve everyone from one-person startups to over 30% of the Fortune 100 with a powerful, trust-driven platform that enables companies and talent to work together in new ways that unlock their potential.Last year, more than $3.3 billion of work was done through Upwork by skilled professionals who are gaining more control by finding work they are passionate about and innovating their careers.This is an engagement through Upwork’s Hybrid Workforce Solutions (HWS) Team. Our Hybrid Workforce Solutions Team is a global group of professionals that support Upwork’s business. Our HWS team members are located all over the world.

Work/Project Scope:

The Data Science and Analytics team is looking for a senior analyst to drive insights and identify opportunities for the Ads and Monetization team. This role is critical to understanding business and user behavior trends, building efficient data pipelines, developing data visualization, and delivering reports and forecasts in the auction, ads, and market design domain. This individual will drive insights and partner cross-functionally with product management, engineering, user research, finance, marketing, and analytics teams to compel changes in our strategy. As a critical member of the Marketplace Analytics team, you’ll use your quantitative background and expertise in manipulating large datasets to bring unparalleled insights into user behavior and site performance. Our team tackles a multitude of exciting challenges including experimentation design and management, business metric definition and monitoring, user behavior analysis, modeling and forecasting impact, building and improving data pipelines, and tracking of our business progress to enable Upwork’s growth. If you enjoy building businesses with endless possibilities, this is a great opportunity!
  • Become the authority on user behavior analysis for our Ads and Monetization team, applying data science techniques and analytical skills to unearth deep insights on the marketplace.
  • Work with engineering and product on data pipelines to ensure business impacts can be tracked efficiently in complex environments.
  • Define the metrics teams use to evaluate their success, perform analysis to understand the impact on growth and track progress toward those results.
  • Design and evaluate tests to ensure we track the causal impact from product changes on business rigorously.
  • Present in key meetings and business reviews with our product leadership.
  • Tackle complex problems inherent to a double-sided marketplace. Deliver insights that drive changes in team strategy using SQL, Python, R, and/or other scripting and statistical tools.

Must-Have Skills:

  • Strong SQL skills.
  • Proficiency in any data orchestration and scheduling job tools (such as AirFlow, DBT, Rundeck, or Argo).
  • Experience in data modeling, data design, ETL (extract, transform, and load), or star schema is a plus.
  • Experience working as an analytics engineer is a plus.
  • Proficiency in R, Python, or other programming languages for statistical analysis is a plus.
  • Experience working with BI visualization tools (such as Looker) is a plus.
  • Experience working with two-sided marketplaces, ads, or auctions is a plus.
Upwork is proudly committed to fostering a diverse and inclusive workforce. We never discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical condition), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

To learn more about how Upwork processes and protects your personal information as part of the application process, please review our Global Job Applicant Privacy Notice

Advice from our career coach

I recently came across an exciting opportunity with Upwork's Hybrid Workforce Solutions team for a senior analyst role focused on data science and analytics. To stand out as an applicant and impress the hiring team, here are some key tips:

  • Become the authority on user behavior analysis by applying data science techniques to unearth deep insights on the marketplace.
  • Work closely with engineering and product teams on data pipelines to efficiently track business impacts in complex environments.
  • Define key metrics for evaluating success, analyze their impact on growth, and track progress towards those results.
  • Design and evaluate tests rigorously to track the causal impact of product changes on the business.
  • Present insights and recommendations in key meetings with product leadership.
  • Use SQL, Python, R, or other statistical tools to address complex challenges in a double-sided marketplace.

Must-Have Skills:

  • Strong SQL skills are essential.
  • Experience with data orchestration tools like AirFlow or DBT, and familiarity with ETL processes and star schema design, is preferred.
  • Proficiency in programming languages like R or Python for statistical analysis is a plus.
  • Prior experience with BI visualization tools such as Looker is beneficial.
  • Experience in analytics engineering, two-sided marketplaces, ads, or auctions is a plus.

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About the job

May 17, 2024

Full-time

  1. AG Antigua & Barbuda
  2. AR Argentina
  3. AW Aruba
  4. BB Barbados
  5. BO Bolivia
  6. BR Brazil
  7. BS Bahamas
  8. BZ Belize
  9. CL Chile
  10. CO Colombia
  11. CR Costa Rica
  12. CU Cuba
  13. CW Curaçao
  14. DM Dominica
  15. DO Dominican Republic
  16. EC Ecuador
  17. FK Falkland Islands
  18. GD Grenada
  19. GP Guadeloupe
  20. GT Guatemala
  21. GY Guyana
  22. HN Honduras
  23. HT Haiti
  24. JM Jamaica
  25. KN St. Kitts & Nevis
  26. LC St. Lucia
  27. MF St. Martin
  28. MQ Martinique
  29. MX Mexico
  30. NI Nicaragua
  31. PA Panama
  32. PE Peru
  33. PR Puerto Rico
  34. PY Paraguay
  35. SR Suriname
  36. SV El Salvador
  37. SX Sint Maarten
  38. TT Trinidad & Tobago
  39. UY Uruguay
  40. VC St. Vincent & Grenadines
  41. VE Venezuela
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