About EdgeTier
At EdgeTier, we empower customer care teams by seamlessly combining AI, automation, and human expertise. Our award-winning technology enables some of the world’s most innovative companies to deliver exceptional customer service while gaining deeper insights into their customers.
We’re on a mission to revolutionise customer service by embedding AI into every interaction, creating seamless and impactful experiences. Our cutting-edge solutions help high-volume B2C brands transform customer experiences by analysing and optimising every touchpoint.
This is an incredible opportunity, and we’d love for you to join us on this journey!
EdgeTier is currently experiencing an exciting growth phase thanks to our passionate and hardworking team. As we grow, new opportunities arise, and this is why we're currently looking for a Demand Generation Specialist to join our marketing team. This brand new role will manage the creation and execution of campaigns aimed at attracting potential customers and increasing qualified leads.
This role will operate on a hybrid basis and will be based out of our head office in Dublin City Centre.
About the Role
As the new Demand Generation Specialist at EdgeTier, it will be your responsibility to support sales efforts by bringing in prospects who are likely to buy.
If you're ready for a chance to roll your sleeves up, get stuck in, and build processes that you can be both excited by and proud of - this is the role for you!
What You'll Do
Design and run campaigns to generate new leads through digital channels and nurturing efforts.
Campaign execution across paid social and paid search (LinkedIn, Google Ads) for lead generation.
Work closely with the Content Executive and identify SEO opportunities to improve organic traffic.
Plan and execute online events and webinars to increase awareness and engagement.
Create nurture campaigns on HubSpot to guide leads through the funnel, based on lead scoring.
Monitor & optimise campaign performance with weekly reporting against KPIs, making adjustments to improve results.
Assist with in-person events, helping identify the best events and maximising our investment to engage and move prospects into our pipeline.
Support the execution and management of partnerships focused on driving lead generation.
Who You Are
You're a Demand Generation Specialist with previous success building and executing B2B campaigns to drive an increase in both Marketing Qualified Leads and Sales Qualified Leads. You'll need to be hands on with your work and passionate about delivering excellence.
You'll Need
4 to 5 years of inbound demand generation experience where you built inbound demand generation through performance channels, events, and partnerships.
B2B SaaS experience - ideally within a Series A B2B SaaS company.
Experience using Hubspot for lead generation and campaign management.
An understanding of lead nurturing and lead scoring.
Nice to Have:
Previous experience with contact centres or the customer experience industry.
The Ideal Candidate:
You're data driven and technical with a focus on achieving measurable results.
You embrace experimentation and love to test and learn.
You work well with others and actively collaborate to achieve shared goals.
You're naturally curious with a desire to understand customer challenges and how EdgeTier can best support them.
You're career oriented and you're excited at the prospect of advancing your career with EdgeTier.
Why is this role an exciting opportunity?
This strategic role will play a huge part in EdgeTier's continued growth. As this role hasn't existed at EdgeTier before, it's a huge opportunity for you to make your mark within a rapidly growing organisation. If you're the best at what you do and you want a chance to show this to the world - this career defining role is the one for you!
EdgeTier Company Values
At EdgeTier, we’re passionate about building a team of high performers who believe in our mission. Guided by our four core values, we ensure these principles shape everything we do, including how we grow our team.
Be Accountable
Take ownership of your work and do it with integrity and to the best of your ability. Be honest about the challenges faced and tackle them head-on. Whether we win or lose, we learn and grow as a team.
Deliver Value to Customers
We focus on delivering real value to our customers. Our products are built to help them succeed, and we work to ensure it does. Solving problems and making things easier for our customers is at the core of everything we do.
Keep Growing
We’re always learning and improving, whether it’s getting better at what we do, learning something new, or making our products even better, we’re always pushing ourselves to embrace the challenge and get out of our comfort zone.
Have Craic & Be Sound
We’re passionate about what we do, but we also know how to have the craic. Being sound means respecting each other and creating a space where everyone can be themselves and enjoy coming to work.
Why you should join us
Be part of an Irish company that's innovating and revolutionising the customer service industry!
We're humble but have won lots of awards. #11 in Deloitte's Technology Fast 50, Sifted Europe's Fastest-Growing Startups, Wired Europe's Hottest Startups, Technology Innovation of the Year, + many more!
Everyone at EdgeTier shares in the success. We offer generous share options, and a bonus structure to round out each compensation package.
Keep Growing budget of €2,000 annually to spend on your professional growth and learning.
Enjoy your time outside of work with 23 days of annual leave in addition to annual company shut-down days, a fully paid sabbatical after 4 years of service, and increasing leave entitlements with continued tenure.
We invest in your health & wellbeing with health insurance, a bike-to-work scheme, and future security with a company-matched pension plan (for Ireland-based employees).
We mean business when it comes to having the craic. Join us for our legendary company get-togethers and off-sites!
EdgeTier provides a safe environment that encourages personal and professional growth, nurtures trust, facilitates the development of new values, and fosters long-lasting connections. We take great pride in being an Equal Employment Opportunity employer at EdgeTier. We are committed to a discrimination-free workplace and do not engage in employment discrimination based on race, religion, colour, national origin, ancestry, membership in the travelling community, physical disability, mental disability, medical condition, marital status, gender, gender identity, age, sexual orientation, or any other protected status. This policy encompasses all aspects of employment, including hiring, placement, promotion, termination, layoff, recall, transfer, leave of absence, compensation, and training.
Agencies: Please note that we have an internal sourcing model, and do not require agency assistance. Unsolicited CVs will not be accepted.
Ireland
