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    GrowthPair

    Email Marketer

    GrowthPair
    Full-time
    Verified Remote
    RemoteMarketingToday

    About this role

    We are seeking an Email Marketer who knows how to turn a well-timed, well-crafted email into a revenue driver. This role covers everything from content and list management to campaign performance and optimization.

    Key Responsibilities

    • Segment email list based on behavior and preferences to deliver personalized content.

    • Write compelling email copy and design appealing templates that drive conversions.

    • Create drip email sequences that deliver relevant content to subscribers based on their stage in the customer journey.

    • Conduct A/B tests to optimize email subject lines, content, and CTAs.

    • Implement strategies to grow email subscriber list organically through website opt-in forms, lead magnets, and other incentives.

    • Regularly clean and maintain email list to remove inactive subscribers and ensure deliverability and engagement rates remain high.

    • Ensure email marketing practices comply with regulations such as GDPR and CAN-SPAM to protect brand reputation.

    • Track key email marketing metrics to measure the effectiveness of campaigns.

    • Analyze campaign performance data to identify trends and areas for optimization.

    • Generate detailed reports to provide insights to stakeholders. Requirements

    • 3+ years of experience as an email marketer

    • Proficiency in email marketing platforms (Iterable, Customer.io, Mailchimp, Constant Contact, HubSpot, Klaviyo, etc)

    • Strong copywriting and editing skills

    • Knowledge of email marketing best practices and regulations

    • Analytical skills to interpret data and make data-driven decisions

    • Basic HTML/CSS knowledge for email template customization

    • Excellent communication and organizational skills

    • Ability to work during U.S. work hours (PT/ ET) Benefits

    • Remote work, forever

    • Competitive USD pay

    • Health insurance stipend

    • WFH stipend

    • Education stipend

    • Co-working membership

    • Training modules access

    • Annual performance review

    • 10 PTO days per year

    About GrowthPair

    GrowthPair
    GrowthPair

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