Packt is looking for a Founding Growth Hire to own outbound and demand generation for ExpertEdge B2B Direct. The role involves designing and running the outbound system, owning content strategy, social media presence, and SEO, and applying AI workflows to scale what works.
Requirements
Build the outbound engine for ExpertEdge B2B Direct
Design and run multi-channel sequences, landing pages, and conversion experiments
Own content strategy, social media presence, and SEO for demand generation
Apply AI workflows to scale what works
Build a team behind you Benefits
Bonus scheme
5 day working week
25 days annual holiday (plus bank holidays)
Flexible hours
Training programs
Group Medical Insurance
Wellness initiatives
Packt is a global technical learning publisher with a mission to help the world put software to work in new ways through effective learning and information services for IT professionals. The company maintains a catalogue of over 8,000 books and video courses used by learners and organizations worldwide. Packt operates with over 400 team members based primarily in India and the UK, and generates revenue through direct content sales as well as licensing high-quality content from independent creators and publishers. The company serves IT professionals and organizations seeking technical education and learning resources across multiple distribution channels.