The purpose of this role is to lead and manage customer analysis deep dives, execute the strategies outlined by senior leadership, and manage the day-to-day communication with clients.Job Description:
Responsibilities:
Support cross-functional projects with an emphasis on Customer Marketing Data, Technology Strategy, Identity, & Analytics,providingkey insights through data analysis to inform planning and initiative prioritization.
Contribute to initiativeprioritization andassistin developing roadmaps and use cases that workstreams execute.
Deliver insights to support strategic and long-term planning, leveragingvalue-based measurement across client marketing leads to drive data-enriched activation.
Develop understanding of CX technology infrastructure and incorporate technical feasibility into planning and prioritization.
Assistinidentifyingtechnology challenges across workstreams.
Assistinidentifyingopportunities for cross-solutioning within the client's ecosystem.
Support and contribute to the training of junior team members on how to bestidentifysolutions driven through data, analytics, and technology.
Collaborate with cross-agency SMEs to develop client- and customer-centric solutions.
Supportthe creation ofexecutive-level presentations and analyses of analytic, data, and identity solutions to support client needsand articulate incremental value.
Contribute to the development of multi-phased measurement, technology,analytic, or data roadmaps for clients.
Assistin translatingdata and results into clear narratives for both technical and non-technical audiences across communication channels (PowerPoint, email, etc.).
Partner with client teams to develop use cases for activation across brand and market segment teams.
SupportAnalytics Lead and Marketing partners on measurement planningforactivation efforts.
Collaborate cross-functionally within Merkle and client teams to drive integrated processes for theutilizationof data, analytics, and technology.
Experience:
5+years in analytics, business consulting, data strategy, and/or strategic planning functions.
2–3 years of experience working across multiple business or strategic disciplines.
Mix of agency and corporate experience preferred.
Experience contributing to work products from technical and strategic teams.
Familiarity with CX technologies (e.g., Cloud Data Warehouses, CDPs, Cross-Channel Messaging Platforms, Content Management, etc.) and their application to CXM.
Exposure to translating ML/AI models and analytic projects into business action.
Corporate retail experiencea plus.
Skills:
Strong written and oral communication skills, with the ability to present to senior stakeholders.
Attentive listening and collaborative working style.
Proficiencyin PowerPoint; experience building roadmaps and program plans.
Ability to:
Leverage data and insights for storytelling and solution development.
Translate ambiguous requests into tangible, tactical solutions.
Explain complex analytic, technical, and data solutions in simplified language for non-technical partners.
Manage client and agency workflows tofacilitatetimelyand actionable solutions.
Solid business acumen with the ability toidentifyanalytic and data-led solutions to business challenges.
Working knowledge of a broad spectrum of analytic tools, solutions, and technologies and their application to business outcomes.
At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.
Theannualsalary range for this position is $113K-$140K.Placement within the salary rangeis based on a variety of factors,including relevant experience, knowledge, skills, and other factorspermittedby law.
Benefits available with this position include:
Medical, vision, and dental insurance,
Life insurance,
Short-term and long-term disability insurance,
401k,
Flexiblepaidtimeoff,
At least 15paid holidays per year,
Paid sickand safeleave, and
Paid parentalleave.
Dentsu alsocomplieswithapplicable state and local lawsregardingemployee leave benefits, including, but not limited to providing time offpursuant tothe Colorado Healthy Families and Workplaces Act,in accordance withits plans and policies. Forfurther detailsregardingDentsu benefits, please visit www.dentsubenefitsplus.com.
To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted fornextsteps.
Location:
USA - Remote - MarylandBrand:
MerkleTime Type:
Full timeContract Type:
Permanent Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.
Dentsu International is a global creative agency network established in June 2022, designed to unlock exponential growth for clients through Transformative Creativity. The company operates across over 145 countries and regions, integrating creative services with Media and CXM (Customer Experience Management) businesses to offer integrated Growth Solutions. Dentsu Creative serves as the creative arm of the broader dentsu organization, working on diverse client projects across multiple mediums and delivering campaigns, comps, storyboards, and mockups. The company combines flexibility with in-person collaboration across hub offices in major cities including Chicago, Detroit, Los Angeles, and New York City.
