Manager, Media Activation

Just Global:

At Just Global we live and breathe B2B and believe in igniting B2B relationships. Our independent, global team actively engages with clients to put our deep technical knowledge and unique perspectives of markets and buying processes to work. We maximize insights, we spark creativity, and we leverage technology to inspire brand loyalty and drive reoccurring revenue. We are the heart of B2B.

What you are accountable for:

The Manager, Media Activation is accountable for managing all aspects of the media activation process and workflow including the integrated workings of cross-channel platforms for a select group of accounts. With the support of the Associate Director or Supervisor, Media Activation, this role drives the translation of strategies into media plans and leads the day-to-day activation of plans across all channels for select group of accounts.

What you are responsible for:

Internal

• Manage cross-channel planning and activation process and workflow for active campaigns across select group of accounts
• Act as integration support collaborating with media strategy, omnichannel, social, search and content syndication teams throughout the full life cycle of active campaigns
• Manage and maintain active media plans within media planning platform, ensuring integrity of plans at all times for select group of accounts
• Maintain quality control while ensuring projects and campaigns are executed completely, correctly, accurately, and efficiently for clients
• Troubleshoot issues/concerns and work with online partners to resolve as needed
• Ensure tactics and vendors utilized are GDPR compliant and ensure all internal processes and procedures are followed, including those specific to certain clients based on their own contractual agreements
• Work in close collaboration with Media Strategy team and Media Activation leads translating plan to inputs for activation; consult on optimizations throughout campaign life-cycle to meet and/or exceed performance goals
• Remain fully embedded in all aspects of the campaign including the planning process, through campaign execution and measurement
• Manage and support regular budget pacing at overall plan level and monthly actualization process for select group of accounts
• Contribute to timely and updated status reports across active accounts
• Exhibit the ability to anticipate and solve problems
• Own and foster growth in the relationships with agency partners, where applicable

Customers

• Discover and deliver new and innovative solutions to executing cross-channel media activations based on specific client business issues and challenges

Market Knowledge

• Keep current with industry trends and ongoing platform evolutions and solution innovation as it pertains to activating media across select group of accounts
• Core understanding and knowledge across digital media landscape including programmatic and leading ad tech platforms
• Participate and contribute to agency thought leadership initiative, as applicable

Management Responsibilities

• Drive cross-channel process to achieve flawless execution and streamlined operations for select group of accounts
• Work closely with junior team members to manage programs and day-to-day functions
• Support internal training and development initiatives specific to agency media operations and activation process, from media launch to final reconciliation, as applicable

What you’ll bring [knowledge, skills, and/or experience]:

Knowledge

• Agency knowledge
• B2B Marketing – Client Knowledge
• B2B Marketing – Industry
• B2B Marketing – Media Activation
• B2B Marketing – Media Planning
• B2B Marketing – Vendor landscape
• Skills
• Active listening
• Analytics platforms: Google Analytics, Adobe Analytics
• Challenge mediocrity
• Commercially astute
• Eye for detail
• Organized
• Other platforms: Asana, Basis, Nexelus
• People management
• Presentation skills
• Prioritizing
• Problem-solving
• Solutions oriented
• Stakeholder management
• Upwards management

Experience

• 3+ years experience in a digital marketing environment, agency and/or client experience
• 1+ years experience with media planning/execution platforms

What it means to work at Just Global…

Being a Just teammate means working in alignment with our Values…

Cultivate Relationships

• Build rapport first.
• Put yourself in their shoes.
• Assume positive intent. Give others the benefit of the doubt.

Be One Team

• Collaborate.
• Be the guardian of each other’s reputation.
• Have each other’s back. Help each other out.

Strive for Brilliance

• Create work you can be proud of.
• Remain open and curious.
• Improve your work. Improve yourself.

And in return you can expect…

• You will be seen, heard, and included as a whole human being

• Your contribution will be valued, rewarded, and recognized

• You will develop deep and meaningful relationships that could last a lifetime

• You will have leaders who are worth following

• You will have the opportunity to develop yourself and your craft

• You will have a meaningful chapter in your career path