Summary:
As a PPC Strategist to join our team in a company within our network, you will be responsible for creating, executing, and optimizing pay-per-click (PPC) advertising campaigns to drive traffic, leads, and sales for our clients. The PPC Strategist will play a critical role in developing and implementing effective strategies to achieve business goals and deliver results.
Key Responsibilities
- Develop and execute PPC campaigns for traffic and conversions
- Conduct keyword research, analyze performance data for optimization
- Collaborate cross-functionally, stay updated on industry trends, and provide insights to clients on campaign performance
Qualifications
- Bachelor's degree in Marketing, Advertising, or a related field
- At least 3 years of experience in PPC advertising, with a focus on search engine advertising
- Strong analytical skills and experience using data analysis tools, such as Google Analytics
- Excellent written and verbal communication skills, with the ability to present complex information in a clear and concise manner
- Ability to work independently and as part of a team
- Strong attention to detail and organizational skills
- Knowledge of PPC advertising best practices and trends, including Google Ads and Bing Ads
United States
