Product Marketing Manager

Amplitude is a leading digital analytics platform that helps companies unlock the power of their products. More than 3,200 customers, including Atlassian, Jersey Mike’s, NBCUniversal, Shopify, and Under Armour, rely on Amplitude to gain self-service visibility into the entire customer journey. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth.

As an organization, we approach challenges with humility, take ownership of our contributions, and embrace a growth mindset that pushes us to constantly improve ourselves, each other, and the value we bring to customers and partners.

Amplitude’s Commitment to Diversity Equity & Inclusion (DEI): Amplitude believes that diversity enables the creation of better products, improves the ability to solve complex problems, and drives more powerful solutions. We strive to create an environment of inclusion—one focused on psychological safety, empathy, and human connection—that will allow employees of all backgrounds to thrive.

About the Role & Team

Amplitude is seeking a dynamic and adaptable Partner Marketing Manager to lead the strategy, development, and execution of integrated marketing and demand generation efforts with our top global partners. You will report to the Head of Partner Marketing and collaborate with partner leaders, Sales, Global Campaigns, Product Marketing, and Regional Field teams to develop joint marketing plans aimed at increasing market awareness and driving demand generation to achieve pipeline and revenue targets. Success in this role requires strong relationship management, expertise in demand generation, and the ability to demonstrate strategic thinking while embracing a hands-on (builder) mentality in a fast-paced tech environment.

As a Partner Marketing Manager, you will:

• Develop and execute an integrated partner go-to-market (GTM) strategy that drives co-selling and co-marketing initiatives.
• Collaborate with cross-functional teams (Partnerships, Partner Sales, Field Marketing, Product Marketing, Product, Communications) to build scalable, repeatable partner programs, including communications and demand generation.
• Work closely with prioritized partners to implement and bring joint GTM visions to life, ensuring alignment with strategic goals.
• Build and strengthen relationships with marketing teams to promote Amplitude’s brand and craft joint messaging and global campaigns.
• Partner with Amplitude’s Partner Managers to align business needs with the broader marketing plan.
• Play a key role in developing the strategy for key events (both digital and in-person) to maximize engagement and impact.
• Track, measure, and optimize program success to ensure continuous improvement.

You’ll be a great addition to the team if you have:

• 5+ years of experience in partner marketing, with a proven track record in creating, executing, and measuring successful GTM programs.
• Experience leading global and regional partner marketing initiatives and managing budgets across programs.
• Strong ability to influence and collaborate with key stakeholders and partners.
• Expertise in developing programs at early stages and providing strategic insights for improvement.
• A data-driven approach, regularly evaluating program impact and reporting Alliance KPIs to leadership.
• Ability to cope with continuous change and pivot accordingly to drive progress and success.
• The skillset to think strategically, combined with a builder (hands-on) mentality.

Who We Are

The Company: Amplitude is filled with humble, life-long learners who are eager to help one another and the company succeed. Our values of growth mindset, ownership, and humility are core to the way we work: we’re tenacious in the face of challenges, we take the initiative to solve problems that drive our shared success, and we operate from a place of empathy and openness, seeking to understand many points of view.

The Product: Amplitude is a digital analytics platform—we help companies capture data they can trust, uncover clear insights about customer behavior, and take faster action. This empowers teams to build better product experiences that drive business growth. We’re super proud of what we’ve built and continue to expand: a platform that empowers companies to thrive in the digital era.

We care about the well-being of our team: We offer competitive pay and benefits packages that reflect our commitment to the health and wellbeing of our Ampliteers.

Some of our benefit programs include:

• Excellent ​M​edical, ​D​ental and ​V​ision insurance coverages, with 100% employer-paid premiums for employee ​M​edical, ​D​ental,​ ​​​​​​​​Vision on select plans

• Flexible time off, ​p​aid holidays, and more
• Generous stipends to spend on what matters most to you, whether that’s wellness (monthly), commuter transit/parking (monthly), learning and development (annual), home office equipment (annual), and much more
• Excellent Parental benefits including​:​ 12-20 weeks of Paid Parental Leave, Carrot Fertility Benefits/Adoption/Surrogacy support, Back-up Child Care support
• Mental health and wellness benefits including no cost employee access to Modern Health coaching & therapy Sessions and high quality physician office experience via One Medical membership (select U.S. locations only)
• Employee Stock Purchase Program​ (ESPP)​

Other fun facts about Amplitude:

• G2:#1 product analytics solution and #3 best software product according to the 2022 G2 Best Software report.
• Business Insider: A top tech company to bet your career on.
• Fast Company: #3 most innovative enterprise company in the world.
• Amplitude went public via a direct listing in September 2021 and is now trading under the ticker AMPL.
• We’re a global and fast-growing team! We have offices in San Francisco (HQ), New York, Vancouver, Amsterdam, London, Paris, Singapore, and employees around the world.
• Our mascot is the datamonster, who loves to chow down on numbers, charts, and graphs. Nom nom.

Amplitude provides equal employment opportunities (EEO). All applicants are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.

This role is eligible for equity, benefits and other forms of compensation.

Based on Colorado law, the following details are for individuals who will work for Amplitude in Colorado. Colorado range: $140,000 - $210,000 total target cash (inclusive of bonus or commission)

Based on legislation in New York City, the following details are for individuals who will work for Amplitude in New York City. New York City salary range: $155,000 - $233,000 total target cash (inclusive of bonus or commission)

Based on legislation in California, the following details are for individuals who will work for Amplitude in San Francisco Bay Area of California. Salary range: $155,000 - $233,000 total target cash (inclusive of bonus or commission)

Based on legislation in California, the following details are for individuals who will work for Amplitude in California outside of the San Francisco Bay Area. California salary range: $140,000 - $210,000 total target cash (inclusive of bonus or commission)

Based on legislation in Washington state, the following details are for individuals who will work for Amplitude in Washington state. Washington salary range: $140,000 - $210,000 total target cash (inclusive of bonus or commission)

Based on legislation in Washington state, the following details are for individuals who will work for Amplitude in Washington only: unlimited PTO, 10 to 13 holidays annually (will vary), medical dental and vision PPO and CDHP plans. Finally, a company sponsored 401(k) retirement plan.

By applying for this job, you acknowledge that Amplitude processes your personal data in accordance with the Amplitude Applicant Privacy Notice.

Staying Safe - Protect Yourself From Recruitment Fraud
We are aware of individuals and entities fraudulently representing themselves as Amplitude recruiters and/or hiring managers. Amplitude will never ask for financial information or payment, or for personal information such as bank account number or social security number during the job application or interview process. Any emails from the Amplitude recruiting team will come from an @amplitude.com email address. You can learn more about how to protect yourself from these types of fraud by referring to this article. Please exercise caution and cease communications if something feels suspicious about your interactions.