Senior Content Strategist, Customer Success

We are hiring a Senior Content Strategist Writer who will be responsible for strategic and resourceful content creation for our Customer Success team.

You will be responsible for showcasing GitLab’s expertise and leadership in DevOps through content that is educational, thought-provoking, and market-defining. You and your team will work with stakeholders across GitLab to provide users with end-to-end content experiences that garner trust, create source credibility, and generate customer engagement.

Key Responsibilities

1. Strategic Content Leadership: Develop and implement a comprehensive content strategy for GitLab Scale, ensuring alignment with business goals and audience needs.
2. Cross-functional Collaboration: Work closely with various teams to lead and advise on customer narrative and content strategy during critical product moments and initiatives.
3. Performance Analysis: Monitor and analyze content performance, establishing benchmarks and continuously improving engagement and effectiveness.

Content Creation and Oversight: Oversee the creation of various content types, maintaining a consistent voice and quality across all materials.

What you'll do

• Participate in the development of the content strategy
• Independently develop and execute a content plan
• Manage end-to-end development of content with internal teams, ensuring all production deliverables are met on-time and within scope on multiple concurrent projects
• Expertly and independently communicate product messaging into accurate, targeted, and compelling content
• Work closely with the go-to-market teams, develop and write email nurtures
• Work cross-functionally with Strategic, Corporate, and Product Marketing to provide content and copywriting support
• Write and edit blogs and case studies
• Propose, implement, or lead improvements to content strategy, plan, and process
• Mentor other members of the content team
• Entrust work to other members of the content team as appropriate
• Propose new content tactics, opportunities, and audiences
• Responsible for ideation of content initiatives, OKRs, and reporting on results

What you'll bring

• 5+ years in a content-related role
• 3+ years of enterprise software marketing experience
• Proven experience writing for technical audiences on one or more of the following topics: Coding, DevOps, Cloud Computing, IT Infrastructure, Cyber Security, or Application Security
• In-depth industry experience and knowledge in a specialty
• Proven ability to identify new audiences and opportunities, create a strategy, and execute the strategy
• Ability to use GitLab

How GitLab will support you

• Benefits to support your health, finances, and well-being
• All remote, asynchronous work environment
• Unlimited PTO (paid time off)
• Team Member Resource Groups
• Equity Compensation Employee Stock Purchase Plan
• Growth and development budget
• Parental leave
• Home office support