Senior Marketing Manager (Field Marketing)

Who we are is what we do.

Deel and our family of growing companies are made up of global teams dedicated to helping businesses hire anyone, anywhere, easily.

The team comprises over three thousand self-driven individuals spanning over 100 countries, and our unified yet diverse culture keeps us continually learning and innovating the platform and products for customers.

Companies should be able to hire the best talent anywhere in the world, so we are building the best platform to make that a reality. Our market-leading technology, expertise, and global team are crucial to the platform’s success. We deliver the best products and features in our space, enabling millions of jobs worldwide and connecting the global workforce with the best companies and opportunities.

Why should you be part of our success story?

A 30-mile hiring radius should no longer dictate how companies hire because exceptional talent lives everywhere. Deel sees a world without hiring borders and endless talent that pairs perfect candidates with great companies.

We offer global teams all the tools they need to hire, onboard, manage, pay, and scale at full speed. We aim to foster a diverse global economy by building a generational platform that seamlessly connects companies with talent worldwide.

After our successful Series D in 2021, we raised another $50M in 2023, doubling our valuation to $12B. There’s never been a more exciting time to join Deel — the international payroll and compliance market leader.

Duties:

• Lead brand building and acquisition in North America (US & Canada) by simultaneously: 1) Designing and implementing bespoke audience-based initiatives and campaigns for this market, leveraging global resources to bring them to life and 2) Collaborating with the global team to localize and land our global strategy.

• Be the expert on local audiences, purchasing patterns, seasonalities, pain points and decision journeys across businesses of different sizes and industries to inform and prioritize our marketing strategy and messaging across channels (Organic, Paid, Sales Enablement, Events), so as to deliver the right message and initiative to the right audience at the right time.

• Identify regional differences within NAM, informing our marketing strategy with a geographical lens.

• Spearhead marketing innovation by testing new ideas.

• Partner with NAM Events Manager to define local events program (sponsored, owned and partner events), while enabling event execution (e.g content creation, pre and post event follow up, etc.)

• Act as a point of contact for the NAM Sales Organization, providing regular updates (results & activities) and gathering feedback.

• Gather quality feedback directly from SDRs/AEs to optimize marketing efforts on an ongoing basis.

• Identify co-marketing opportunities with the likes of local HR associations.

Requirements:

• ​​You have been responsible for B2B brand building and lead generation in NAM your previous roles, directly impacting revenue.

• You have proven ability to build relationships with key stakeholders and influence decision-making.

• You can collaborate with internal and external teams to consistently improve processes and communication workflows.

• You are adaptable and comfortable with a very fast-paced environment.

• You are action-oriented, and known for your ability to execute with excellence. But, can also see and understand the bigger picture.

• You are comfortable with setting up dashboards and using the latest analytics tools to track the performance of your initiatives and make data-driven decisions.

• You have native level proficiency in English.

• You are based in NAM.

We’d especially love to speak with you if:

• You have worked for an HR or Fintech company

• You've worked at a very fast-growing startup

• You´ve helped position brands in the digital space in NAM.

• You have previously successfully worked in a remote & distributed team

Total Rewards

Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all.

Some things you’ll enjoy

• Provided computer equipment tailored to your role

• Stock grant opportunities dependent on your role, employment status and location

• Additional perks and benefits based on your employment status and country

• The flexibility of remote work, including WeWork access where available

At Deel, we’re an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics.

Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @deel.com and other acquired company emails like @payspace.com and @paygroup.com. You can view the most up-to-date job listings at Deel by visiting our careers page.