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Social Media Content Lead

Aethir logo

Location
United States
Aethir

Job Description

We are on the hunt for a dynamic, creative, and Web3-savvy Social Media Marketing Manager to amplify our presence and mission. The ideal candidate is someone who lives and breathes Web3 and crypto, with a proven track record of leveraging social media to build vibrant communities, engage users, and elevate brand visibility in novel and impactful ways.

Responsibilities

  • Craft and implement a comprehensive social media strategy that embodies our Web3 ethos and business objectives, with a focus on engagement, growth, and community cultivation.
  • Elevate our brand on various social media channels, including but not limited to Twitter, LinkedIn, Instagram, Facebook, and Web3-centric platforms like Discord and Telegram.
  • Produce and curate captivating content that informs, entertains, and connects with our audience, maintaining alignment with Aethir’s brand voice and identity.
  • Collaborate closely with product and development teams to ensure seamless promotion of new features and updates, keeping our community informed and excited.
  • Stay abreast of Web3 and crypto trends to uncover engagement and content creation opportunities.
  • Analyze social media performance metrics to inform and refine strategy, ensuring data-driven decisions and optimizations.
  • Actively engage with our community across platforms, driving discussions, responding to inquiries, and nurturing a welcoming and inclusive space.
  • Partner with influencers, content creators, and other stakeholders to boost our visibility and impact within the Web3 ecosystem.

Requirements

  • Demonstrable experience in social media marketing or community management, with a strong preference for backgrounds in Web3, blockchain, or cryptocurrency.
  • In-depth knowledge of Web3 concepts, trends, and communities, coupled with the ability to distill complex ideas into relatable and engaging content.
  • Exceptional communication skills, both written and verbal, with a talent for crafting compelling narratives for diverse audiences.
  • Proficiency in social media analytics tools, with strong analytical abilities to steer strategic decisions.
  • A creative mindset, capable of generating standout ideas for content and campaigns that capture attention in the fast-paced Web3 world.
  • Self-driven with the ability to thrive independently, balanced with a collaborative spirit and team-oriented approach.
  • A Bachelor’s degree in Marketing, Communications, or related fields is preferred but not mandatory, with emphasis on relevant experience and expertise in the Web3 domain.
  • Preference for candidates located in Europe/US.

Benefits

  • Hypergrowth Startup Environment
  • Fantastic Career Progression Opportunities
  • Flexible Working Options
  • Work within a Global and Local Team

Advice from our career coach

I have insights to share on this role for a Social Media Marketing Manager in the Web3 space, where being deeply ingrained in the world of crypto and Web3 is crucial. To stand out as an applicant, showcase your expertise in creating engaging social media strategies tailored to the Web3 community, along with a track record of fostering vibrant online communities.

  • Highlight your experience in social media marketing or community management, particularly within the Web3, blockchain, or cryptocurrency realms.
  • Demonstrate your knowledge of Web3 concepts and trends, emphasizing your ability to distill complex ideas into engaging content.
  • Showcase your exceptional communication skills, especially your capability to craft compelling narratives for diverse audiences within the Web3 ecosystem.
  • Illustrate your proficiency in social media analytics tools and highlight your analytical abilities in steering strategic decisions based on data.
  • Emphasize your creative mindset and innovative ideas for content and campaigns that capture attention in the fast-paced Web3 landscape.
  • Illustrate your ability to work independently while also being a collaborative team player, showcasing your balance of self-drive and teamwork.
  • While a Bachelor’s degree in Marketing or Communications is preferred, emphasizing your relevant experience and expertise in the Web3 domain is key.
  • Given the preference for candidates in Europe/US, if you are located in these regions, make sure to highlight this in your application.

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