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    GI

    Social Media Specialist

    Gantri, Inc.
    Full-time
    RemoteUSD 145,000 - 170,000MarketingToday

    About this role

    Company

    Gantri is one of the most innovative and fastest-growing design manufacturers in the world. We pioneered the use of digital manufacturing and plant-based polymers to create high-quality, sustainable lighting products onshore and on-demand. As the most awarded design manufacturer in America, we operate the world’s largest 3D print farm right here in the Bay Area.Role

    We're looking for a Social Media Manager who combines deep platform expertise with strong strategic instincts and a proven ability to build and grow brand presence. This role is both creative and operational: you will own the social media vision for Gantri, concepting, producing, and publishing content across Instagram, TikTok, and YouTube — while also leading cross-functional collaboration and shaping our long-term channel strategy.This role is ideal for someone mid-career who has scaled social presence for a brand and understands how to translate design-driven aesthetics into native platform storytelling. This person will be responsible for driving social media growth independently—from strategy and content development to execution and optimization.What You'll Do

    • Own and drive the social media strategy across Instagram (Reels, Stories, Posts), TikTok, and YouTube Shorts

    • Lead content conceptualizations and production — shooting, editing, and publishing high-quality short-form video independently

    • Set the creative direction for the channel, maintaining a consistent, premium visual and tonal point of view

    • Stay ahead of platform trends, formats, audio, and best practices — and translate them into on-brand executions

    • Build and manage content calendars, ensuring consistent publishing cadence and campaign alignment

    • Lead community management strategy and own brand voice in social engagement

    • Own performance reporting — tracking views, engagement, saves, shares — and use data to iterate and improve

    • Partner closely with brand, design, and marketing teams to lead social support for product launches and campaigns Required Experience

    • 4–7 years of experience creating and leading social media content for brands or agencies

    • Demonstrated track record of growing social audiences and driving engagement for a lifestyle, design, or consumer brand

    • Deep expertise in Instagram and TikTok, with strong instincts for what performs natively on each platform

    • Advanced video editing and production skills; proficient in CapCut, Adobe Premiere, or equivalent tools

    • Strong visual taste with a refined eye for composition, lighting, pacing, and brand consistency

    • Experience owning content strategy end-to-end, from ideation through performance analysis

    • Proven ability to collaborate cross-functionally and influence creative direction

    • Excellent written communication skills for captions, briefs, and internal stakeholder updates Preferred Experience

    • Photography or videography background with a professional portfolio

    • Experience working with premium design, home decor, interiors, or lifestyle brands

    • Proficiency with social analytics platforms (Sprout Social, Later, native insights tools, etc.)

    • Experience managing or mentoring junior creatives or content producers

    • Comfort capturing content across diverse environments — studio, events, retail, and on-location Why Gantri?

    • Be part of a company reimagining how design meets manufacturing.

    • Play a pivotal role in shaping the building blocks of Gantri products.

    • Drive innovation on our next-generation digital manufacturing platform.

    • Advance sustainable design practices in real-world production.

    • Work in a fast-growing, design-driven environment.

    • Bring visionary concepts to life at scale. Benefits

    • Competitive salary and equity options

    • Comprehensive health, dental, and vision coverage

    • Paid time off and flexible vacation policy

    • 401(k) retirement plan with company match

    • Professional development opportunities and learning stipend

    • Collaborative, creative, and sustainability-focused work environment

    • Access to Gantri-designed products and innovation initiative

    About Gantri, Inc.

    GI
    Gantri, Inc.

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