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Associate Director of SEO & Growth - Remote

IE

Location
Canada
Inspira Education

Job Description

About Inspira Education

Inspira Education Group is one of the fastest-growing edtech startups in the US. We started with a simple mission to democratize access to high-quality coaching so that every student in the world has equal opportunity to access the best opportunities. As the world’s leading network of top admissions coaches in medical, legal, business, and college studies, we’re building software and services in one place—disrupting long-entrenched application processes with products and experiences that strive to provide an equal platform for candidates from diverse backgrounds worldwide. Our AI platform helps college and graduate school applicants and parents with the highest quality content, tutoring, and advising services for their college and graduate school applications.

As one of the fastest-growing edtech firms in the world, we are backed by some of the leading venture capital firms and investors in the world including Zeev Ventures, Quiet Capital, Craft Ventures, Jeff Fluhr (Founder of Stubhub), and David Sacks (Former COO of PayPal and Founder of Yammer).

The Role

Are you ready to level up your career and take charge in shaping a brand’s digital presence? Inspira Education Group is on the hunt for a Director of Growth Marketing to own and amplify our SEO, product marketing, social media, and content strategies. If you're someone who lives and breathes marketing, loves a challenge, and thrives in a fast-paced, creative environment, this is your moment to shine!

This role is perfect for someone with a marketing generalist mentality—a versatile pro who’s comfortable wearing multiple hats and thrives on variety. You’ll craft impactful strategies, execute engaging campaigns, and collaborate with a team that’s just as passionate about growth as you are. This position is remote and open to candidates across the U.S. and Canada.

Responsibilities

  • Command SEO: Build and execute a winning strategy to crush search rankings, skyrocket organic traffic, and optimize web performance
  • Shape Product Marketing: Create killer positioning and messaging that connect with our audiences across digital channels
  • Ignite Social Media & Content: Design and oversee social media and content strategies that build buzz, foster engagement, and grow our community
  • Perfect Our Digital Footprint: Ensure online profiles, bios, and assets reflect a strong, cohesive brand presence
  • Bring a Generalist’s Edge: Use your broad marketing expertise to support initiatives across a variety of channels and functions
  • Align & Collaborate: Partner with sales, customer success, and the marketing team to drive leads, boost conversions, and optimize the customer journey
  • Analyze & Iterate: Launch campaigns across multiple channels, then use data to refine, optimize, and boost performance metrics
  • Track Success: Monitor KPIs, report on results, and identify opportunities for bigger wins

Qualifications

  • 5+ years in digital marketing with expertise in SEO, product marketing, social media, and content strategies
  • You know how to juggle priorities and drive growth in a fast-paced, ever-changing startup environment
  • You're comfortable working across multiple marketing functions and tackling a variety of challenges
  • You’re a whiz at keyword research and search performance analytics
  • Crafting content that resonates with customers? It’s your jam
  • You know how to build social media strategy, create engaging content, and rally a community
  • You let the numbers guide you to smarter, more impactful data-based decisions
  • Proficient with tools like Google Analytics, HubSpot, and social media management platforms
  • Strong project management and collaboration skills with a knack for execution

Why you'll love Inspira

  • Amazing people with a great vision and values
  • Ability to work directly with co-founders and drive impact super quickly
  • Your work directly impacts the lives and careers of students across the globe
  • Remote-first team across the US and Canada
  • 100% coverage of health, vision, and dental benefits
  • Flexible Paid-time Off
  • Learning and Development Budget
  • Retirement Savings Plans - 401k with matching
  • Diversity and inclusion programs that promote employee resource groups like OWN (Outreach Women's Network), AAPI, Rainbow (LGBTQIA+), Gender+, LatinX, Black Excellence, Disability Community, and Veterans
  • Note: certain benefits are not provided to 1099 contract workers

Interested in learning more about Inspira Education, please visit Inspira Education Group.

Inspira Education Group does not discriminate based on race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other reason prohibited by law in providing employment opportunities and benefits.

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About the job

Dec 6, 2024

Full-time

  1. CA Canada

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