Consumer Insights Analyst

Consumer Insights Analyst

About Henry Meds:Tens of millions of Americans are unable to manage their chronic conditions with commercial medications. Using specialized compounded formulas tailored to individual patient needs, Henry helps people who have been left behind by the commercial market, all while remaining easy, accessible, and affordable. Our customers get access to the care they need, and save thousands of dollars on out-of-pocket healthcare expenses per year!

Enjoy the casual culture, remote-first workplace, and generous PTO/benefits!

Apply today to make a direct, daily impact in one of the fastest-growing startups in the country - we are excited to meet you!

Position Overview:

We are seeking a dynamic and analytical Consumer Insights Analyst to join our team. The successful candidate will be responsible for understanding consumer behavior and trends, providing actionable insights, and driving strategic decisions to enhance our market positioning. This role requires a blend of analytical expertise, creativity, and strong communication skills to transform data into compelling stories that influence business strategies.

Duties and Responsibilities:

• Conduct primary and secondary research to gather data on consumer behavior, preferences, and trends.
• Analyze quantitative and qualitative data to extract meaningful insights that drive business decisions.
• Create comprehensive reports and presentations that clearly communicate findings and recommendations to stakeholders.
• Work closely with marketing, product development, sales, and other departments to ensure insights are integrated into business strategies.
• Stay updated with industry trends, market conditions, and competitive landscape to provide proactive insights.
• Develop and refine customer segmentation strategies to better target and serve various consumer groups.
• Design, implement, and analyze surveys and other data collection tools to gather consumer feedback.
• Translate complex data into understandable and actionable insights, effectively communicating with non-technical stakeholders.

You will likely have:

• Bachelor’s degree in Marketing, Business Administration, Psychology, Statistics, or a related field.
• 3 - 5 years of experience in consumer insights, market research, or a related field.
• Experience with survey platforms like Qualtrics or SurveyMonkey.
• Experience in data management using SQL, python or other data management languages.
• Proficiency in data analysis tools such as SPSS, SAS, R, or similar.
• Strong Excel and PowerPoint skills.
• Exceptional analytical and problem-solving abilities with a keen attention to detail.
• Excellent verbal and written communication skills, with the ability to present data-driven insights in a clear and compelling manner.
• Strong collaboration skills with the ability to work effectively in cross-functional teams.
• Understanding of consumer behavior theories and methodologies, and experience applying them in a business context
• Experience working on consumer insights for a DTC or B2C business

You may have:

• Experience in DTC Digital health or Telehealth.
• Advanced degree in a quantitative field.
• Experience in a fast-paced start-up experience and are comfortable with ambiguity.
• Familiarity with data visualization tools such as Tableau or Power BI.
• Experience with digital marketing analytics, social media insights and product development.

Company Offers:

• Platinum PPO Healthcare + Vision & Dental (Henry covers 99% for employees and 50% for their qualified dependents).
• 401(k) with matching contributions beginning your first day.
• Unlimited PTO.
• Fully remote position with occasional travel.
• Impactful, rewarding work as part of a fast-growing brand helping thousands of people every day.

Equal Opportunity Statement:

Henry Meds is committed to promoting an inclusive work environment free of discrimination and harassment. We value a diverse and balanced team where everyone can belong.

Applicants must be authorized to work for ANY employer in the U.S. We cannot sponsor or take over sponsorship of an employment Visa at this time.