At Kpler, we are dedicated to helping our clients navigate complex markets with ease. By simplifying global trade information and providing valuable insights, we empower organisations to make informed decisions in commodities, energy, and maritime sectors.
Since our founding in 2014, we have focused on delivering top-tier intelligence through user-friendly platforms. Our team of over 500 experts from 35+ countries works tirelessly to transform intricate data into actionable strategies, ensuring our clients stay ahead in a dynamic market landscape. Join us to leverage cutting-edge innovation for impactful results and experience unparalleled support on your journey to success.
About the role
We are seeking a highly skilled and motivated Content Production Manager to join our team. This highly collaborative role is crucial to creating/overseeing the creation of video content, editing/producing videos, organizing and hosting webcasts and podcasts, as well as copywriting. The ideal candidate will collaborate closely with the Brand team, Product Marketing, and Demand Generation teams, as well as analysts, researchers, and editors across multiple business units at Kpler, to create engaging and informative content that drives awareness, engagement, and conversion.
What you'll do
Content Strategy Development:
- Develop and implement a robust content marketing strategy that supports Kpler’s sales and growth marketing goals
- Identify key content themes and topics that resonate with our target audiences.
- Coordinate with subject matter experts across Kpler’s various business units, to create an effective content calendar
- Ensure content aligns with the brand voice, messaging, and positioning
Content Creation and Management:
- Lead the creation of high-quality content, including videos, webinars, podcasts, blogs, case studies, and white papers
- Oversee the editorial calendar to ensure timely and consistent content delivery to promote via multi-channel campaign activity
- Work with analysts, researchers, and editors to gather insights and create data-driven content
Performance Measurement and Optimisation:
- Track and analyze content performance metrics to measure the effectiveness of the content strategy
- Use insights to optimize content and improve engagement and conversion rates
- Continuously monitor industry trends and best practices to keep the content strategy current and effective
About you
- 3-5 years of proven experience in content marketing, preferably in the energy sector or B2B environment
- Video production and/or editing experience
- Strong understanding of sales and growth marketing principles
- Excellent written and verbal communication skills
- Ability to collaborate effectively with cross-functional teams
- Experience with content management systems and marketing automation tools
- Strong analytical skills and ability to interpret data to inform content strategy
- Creative thinker with a passion for storytelling and creating engaging content
#LI - Remote
We are a dynamic company dedicated to nurturing connections and innovating solutions to tackle market challenges head-on. If you thrive on customer satisfaction and turning ideas into reality, then you’ve found your ideal destination. Are you ready to embark on this exciting journey with us?
We make things happen
We act decisively and with purpose, going the extra mile.
We build
together
We foster relationships and develop creative solutions to address market challenges.
We are here to help
We are accessible and supportive to colleagues and clients with a friendly approach.
Our People Pledge
Don’t meet every single requirement? Research shows that women and people of color are less likely than others to apply if they feel like they don’t match 100% of the job requirements. Don’t let the confidence gap stand in your way, we’d love to hear from you! We understand that experience comes in many different forms and are dedicated to adding new perspectives to the team.
Kpler is committed to providing a fair, inclusive and diverse work-environment. We believe that different perspectives lead to better ideas, and better ideas allow us to better understand the needs and interests of our diverse, global community. We welcome people of different backgrounds, experiences, abilities and perspectives and are an equal opportunity employer.
By applying, I confirm that I have read and accept the Staff Privacy Notice
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