Upwork ($UPWK) is the world’s work marketplace. We serve everyone from one-person startups to over 30% of the Fortune 100 with a powerful, trust-driven platform that enables companies and talent to work together in new ways that unlock their potential.
Last year, more than $3.8 billion of work was done through Upwork by skilled professionals who are gaining more control by finding work they are passionate about and innovating their careers.
This is an engagement through Upwork’s Hybrid Workforce Solutions (HWS) Team. Our Hybrid Workforce Solutions Team is a global group of professionals that support Upwork’s business. Our HWS team members are located all over the world.
Upwork is looking for an experienced professional to join as Lead Pricing Strategy Analyst. We seek a strategic thinker and data-driven pricing expert responsible for developing, executing, and optimizing long-term pricing strategies across the Upwork Marketplace. This individual will work across several teams to develop pricing strategies, policies, and tools to enhance revenue and profitability for Upwork, in a way that is fully consistent with the value of the platform for its customers and stakeholders.
Work/Project Scope:
You will develop pricing proposals, drive cross-function alignment and leadership approval, implement enhancements and changes successfully, and measure impact and effectiveness for continuous improvement.
You will facilitate strategic decision-making by formulating and validating hypotheses through market, competitive, customer, and partner research and pricing experiments, employing rigorous analytical techniques.
You will conduct in-depth pricing and statistical analysis to evaluate and develop a framework of price elasticity and customer behavior impact.
You will be the expert on data and metrics, develop KPIs’ to monitor pricing performance, identify trends and opportunities, and turn metrics into actions that improve business results and pricing efficacy.
You will be the trusted partner with BU, sales, and other stakeholders to drive alignment on the roadmap, value proposition, and pricing strategies, and to facilitate key product and marketing initiatives.
You will remain vigilant in monitoring market trends, competitive landscapes, and customer insights, recognizing them as pivotal factors in pinpointing pricing opportunities and spearheading pricing research and strategy.
Must Haves (Required Skills):
Minimum of 5 years of experience in pricing strategy, pricing analytics or strategy consulting, including developing and implementing monetization and pricing strategies, ideally with significant experience working with two sided-marketplaces and/or SaaS companies.
Experience in qualitative and quantitative analysis, statistical modeling, and data visualization tools .
Experience in customer research and pricing tests.
High level of attention to detail and ability to juggle multiple projects at once.
Capable of driving cross-functional alignment, turning a pricing strategy into a detailed execution plan and then reality.
Able to identify and develop solutions to complex problems from a strategic and operational perspective.
Able to analyze data and distill into actionable insights for senior leadership.
Capable of communicating concepts clearly and credibly to multiple audiences.
Self-motivated and thrives in a fast-paced environment.
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