Director of Marketing Operations - Remote

• Leads development of strategy and action plans to achieve business objectives, including optimizing demand generation.
• Leads development and measurement of strategic marketing initiatives.
• Manages and directs staff and budgets with full decision-making authority.
• Conducts annual planning and has a keen understanding of target audience needs and enterprise capabilities to develop marketing plans that achieve desired results.
• Understands and contributes to the development of sound business, branding, market and financial strategies.
• Understands, tracks and reports on measurement and ROI of marketing initiatives.
• Provides significant contributions to business planning efforts as a collaborative partner.
• Serves as a senior advisor on marketing strategy and advocates for clients inside and outside the organization.
• Leads through influence; many times without direct authority.
• Collaborates extensively with other marketing and communications related disciplines to ensure coordination and positive results.
• Provides leadership, mentorship and career development to staff.
• Continuously learns and understands new marketing approaches including extensive knowledge of digital marketing practices and precise targeting.
• Evaluates plans to ensure progress toward business objectives and adapts plans as necessary to achieve superior outcomes.
• Manages engagement with agencies on various projects.
• Develops and manages budgets for assigned tasks.
• Leads and handles complex tasks and requires strong project management skills.
• Assess new and emerging marketing tools, e.g. AI
• Drives convergence and adoption of best practices for managing marketing data to drive decisions
• Create efficiencies in marketing spend and optimize media mix and campaigns for maximum return
• Knowledge of product and go-to-market strategies is essential.

This position is 100% remote work; can work from anywhere in the U.S. Some travel may be required based on business need.

During the selection process you may participate in an OnDemand (pre-recorded) interview that you can complete at your convenience. During the OnDemand interview, a question will appear on your screen, and you will have time to consider each question before responding. You will have the opportunity to re-record your answer to each question – Mayo Clinic will only see the final recording. The complete interview will be reviewed by a Mayo Clinic staff member and you will be notified of next steps

This vacancy is not eligible for sponsorship. We will not sponsor or transfer visas for this position. Also, Mayo Clinic DOES NOT participate in the F-1 STEM OPT extension program

Bachelor's degree and 12 years of experience in marketing or a related field and 3 years of experience leading and managing high-performing teams.

Additional Qualifications:

• A Master’s degree or PhD in a related field, which may include liberal arts, business, communications, marketing, health care, or a similar field highly preferred.
• Previous experience in healthcare highly preferred
• Demonstrated success and leadership of effective marketing strategy development and tactical implementation of broad-scale marketing initiatives, including competency in market intelligence, data analysis, creation of marketing approaches involving advertising on social media/digital/mobile channels.
• Demonstrated success in budget management.
• Ability to effectively build, lead and motivate teams of individuals with diverse skills and abilities.
• Proven ability to build successful, collaborative, cross-functional relationships with highest levels of physician and administrative leadership and lead high-performing teams including providing career development for team members.
• Must possess strong, analytical, oral and written communication, and presentation skills.
• Demonstrated organizational skills and strategic judgment.
• Must possess political savvy and ability to function effectively in the face of ambiguity.
• Must demonstrate the ability to work effectively in a consensus-style operation that expects and promotes teamwork.
• Ability to appropriately handle sensitive and/or proprietary information.
• Ability to rally a team and consistently deliver positive results.
• Strong background, including digital marketing is preferred.
• Experience with a major brand is helpful.
• Some travel is required.