Inbound Marketer
Position Type: Full-Time, Remote Working Hours: U.S. Business Hours Location: Remote (LATAM, South Africa, Philippines, Pakistan Preferred)
About the Role
Pavago is hiring an Inbound Marketer to help build scalable, inbound-driven marketing systems for fast-growing companies.
This role goes far beyond traditional SEO. We’re looking for someone who understands how content, search, distribution, conversion, and buyer psychology work together to drive real business growth.
You’ll be responsible for creating high-quality inbound content, improving search visibility, building lead magnets, optimizing conversion paths, and distributing content across the right channels to generate awareness, demand, and qualified leads.
This is a hands-on execution role for someone who can think strategically while consistently shipping strong inbound assets that produce measurable outcomes — not vanity metrics.
The ideal candidate is an excellent writer, understands modern SEO and AI-driven search behavior, and knows how to turn content into pipeline.
What You’ll Own
Content Creation & SEO Optimization
Inbound Marketing Execution
Lead Magnets & Conversion Assets
Research & Content Strategy
Analytics & Performance Optimization
What Makes You a Great Fit
Required Experience & Skills
• Strong research and analytical skills
Preferred Experience
Agency or B2B marketing experience
Experience building and promoting lead magnets • Familiarity with LinkedIn and social content distribution strategies • Understanding of AI-search optimization and evolving search behavior • Experience improving website conversion rates and inbound lead generation
What a Typical Day Looks Like
An Inbound Marketer’s day revolves around creating, optimizing, and distributing content that drives inbound demand. You will:
• Write and optimize blogs, landing pages, and inbound content assets • Research search opportunities, competitors, and content angles • Build and improve lead magnets and conversion assets • Review SEO and content performance data to improve results • Collaborate with marketing and strategy teams on inbound campaigns • Continuously refine inbound funnels and content distribution strategies
In short: you build inbound systems that turn content, search, and distribution into qualified pipeline and measurable business growth.
Key Metrics for Success (KPIs)
Interview Process
Initial Screening Call
Practical Inbound Marketing Assessment • Final Interview
• Offer & Onboarding
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Pavago is a global offshore recruitment platform that specializes in sourcing, vetting, and placing elite remote talent for businesses seeking A-players at 70% lower costs than traditional hiring. The company combines AI-driven candidate sourcing with human expertise to identify and screen offshore professionals across roles including Sales, Marketing, Admin, Finance, IT Engineering, and Product. Pavago's five-step recruitment process aims to deliver vetted candidates within 21 days, offering ongoing support through payroll management, compliance assurance, training, and seamless onboarding. They serve 150+ businesses and provide flexible pricing options including annual memberships with unlimited placements and per-hire sourcing fees. The company sources talent primarily from Latin America, Pakistan, and South Africa, prioritizing candidates with experience working with U.S.-based companies.
