Sleek is on a mission to revolutionise how entrepreneurs incorporate and run their businesses. We want to give small business owners the tools they need to gain peace of mind and focus on what they do best growing their business.
We are a team of over 450 Sleekers representing over 19 nationalities and spoken languages. At Sleek, we work in a fast-paced multi-cultural start-up environment with offices in the UK, Australia, Singapore, Philippines, India, Vietnam and Hong Kong.
Role Overview
Reporting to the Head of Performance marketing and working in partnership with our regional marketing leaders, you will make our global paid marketing operations world-class thanks to automation. In the UK and AU in particular we’re going through an exciting phase of scaling our activity and this role will be instrumental in driving the growth by focusing on improving our ROAS and running innovative experiments, while maintaining a strong data-driven approach.
Responsibilities
Automation (75% of Role)
- Identify, develop and launch new solutions to automate basic tasks of paid account management (e.g. scripts or industry solutions)
- Come up with ideas to test & constantly run A/B tests on bidding. Ensure automated bidding drives the highest volume of net cash by measuring performance regularly. Maximise the opportunity of automated bidding strategies and campaigns, including PMax
- Ensure data pipeline of conversions is always 100% accurate, and build automated alerting to spot issues in real-time
- Automate tracking of KPI's to identify opportunities and report back to the wider business
Account Management (25% of Role)
- Execute and optimise PPC, Paid Social and retargeting campaigns across multiple countries where required
- Conduct regular keyword research and campaign audits to identify new opportunities
- Implement scalable paid campaigns using a hypothesis-led approach to test, learn & iterate.
- Stay abreast with Search trends, techniques and constantly looking to test new channels
Requirements
- Minimum of 4 years' experience as a Performance Marketing manager or similar
- BSc/BA in Marketing, Digital Media or a related field
- A problem solver. Outstanding analytical skills, attention to detail and must have a data driven approach
- Experience with managing campaigns in Google Ads. Proven track record of growing PPC operations for a tech/ecommerce business or an agency
- Focused on the results. Proven track record on driving revenue and higher AOVs at target ROAS
- Proven experience in running A/B tests on bidding at scale
- Proven experience in script and relevant automation solutions for paid search marketing
- Excellent communication, both verbal and written
Beneficial Experience
- Python coding or similar scripting language knowledge a strong plus
- International and B2B experience
- Experience with Hubspot, Tableau, VWO, Facebook and Linkedin
- Strong knowledge of Hubspot and Big Query connections with advertising platforms
- Able to use SQL to manage data and automate reports
- Comfortable with managing & testing tags on GTM to ensure accurate tracking
Benefits
- An industry competitive salary package
- Health care for you and a dependant
- Work remotely from your home and work from anywhere in the world for a month
- Paid sick leave
- A close knit team of supportive colleagues and a culture that is fun, friendly and committed to your career development
- An environment that encourages innovation and the autonomy and freedom to apply your expertise
India
