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Principal Product Specialist - Product Specialization & Growth

Cloudflare logo

Location
India
Cloudflare

Job Description

About Us

At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company.

We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!

About the Department

Account Executives, Channel Account Managers, Business Development Representatives, Solution Engineers, Product Specialists, Customer Success, and Sales Operations - all working together help our customers adopt Cloudflare and create great Internet-enabled experiences. The sales team at Cloudflare helps customers solve real, technical problems while creating the revenue streams that help the company provide free service to millions in our community.

Our Product Specialization Growth team provides deep subject matter expertise on converging Network and Security services in our Cloudflare One (CF1) portfolio, including Secure Access Service Edge (SASE), Security Service Edge (SSE), Zero Trust Network Access (ZTNA), Secure Web Gateway (SWG), Cloud Access Security Broker (CASB), Remote Browser Isolation (RBI), Data Protection (including DLP), and Email Security (CES).

As a Principal Product Specialist you will be responsible for growing CloudflareOne (CF1) revenue and product adoption. In this role, you will serve as the regional lead for CF1 sales. You will advise the sales leaders on opportunities and programs to grow CF1 revenue, partner with the technical sales teams, enable account executives on product positioning and competitive intelligence, grow partner engagement around CF1, form a tight feedback loop with product and PMM, and support strategic deals from discovery to close. The ideal candidate possesses a consultative mindset, strong selling skills, and a deep technical background to drive engagement internally among the sales organization and externally with decision-makers and influencers within security, networking, and IT and operations.

What you’ll do

  • Present to strategic customers as an expert of our SASE, SSE, and Email solutions.
  • Align Director and C-Level perceived business value with Cloudflare solutions in the transformational objectives of securing remote work, corporate network modernization, adoption of SASE/SSE, and data protection
  • Develop and advise on sales strategies and pipeline generation in partnership with regional and country sales leaders for SAARC
  • Create net-new partner initiated pipeline programs
  • Prepare and give regular business reviews to the management team highlighting attainment progress and challenges to closing business
  • Generate a succinct feedback loop with PM, PMM, Demand Generation, Enablement, Programs, and Partner Organization to deliver relevant CF1 anecdotes and data points.
  • Lead New Product Introduction with a sales lens to ensure emerging products in the CF1 space begin and maintain healthy adoption across current and net-new customers

The Principal Product Specialist Role is a consultative sales excellence role that directly supports sales delivery of regional CF1 quota. In order to be successful, you will need to become a thought leader, trusted advisor, and spokesperson for Cloudflare One - Cloudflare's SASE platform.

Requirements

  • Minimum 8 years of experience selling or supporting the sales of cyber security, networking, identity management, cloud or SaaS solutions, 3+ working with large enterprises.
  • Technical expertise in SASE, SSE, ZTNA, SWG, CASB, DLP, SD-WAN, and Email Security or experience as a solutions engineer or solution architect.
  • Experience building territory plans, prospecting and bringing in new logos in a competitive market
  • Experience introducing new products, services, or programs
  • Knowledge of key market players/competitors in the software defined networking, zero trust and cybersecurity solution spaces in India.
  • Demonstrated ability to think strategically and develop/execute corresponding objectives.
  • Strong verbal and written communications, as well as the ability to work effectively across internal and external organizations.
  • Excellent presentation and public speaking skills.
  • College Degree or equivalent
  • 30 - 40% travel (majority within India)

What Makes Cloudflare Special?

We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo: We equip politically and artistically important organizations and journalists with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.

Athenian Project: We created Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration.

1.1.1.1: We released1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.

Sound like something you’d like to be a part of? We’d love to hear from you!

This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.

Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actualrace, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.

Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require a reasonable accommodation to apply for a job, please contact us via e-mail at [email protected] or via mail at 101 Townsend St. San Francisco, CA 94107.

Advice from our career coach

As a Principal Product Specialist at Cloudflare, you will be responsible for growing CloudflareOne (CF1) revenue and product adoption in the SAARC region. To stand out as an applicant for this role, you should focus on showcasing your consultative mindset, strong selling skills, and deep technical background. Here are some specific tips to help you standout:

  • Highlight your experience in selling or supporting the sales of cyber security, networking, cloud, or SaaS solutions, especially with large enterprises.
  • Showcase your technical expertise in SASE, SSE, ZTNA, SWG, CASB, DLP, SD-WAN, and Email Security, or experience as a solutions engineer or solution architect.
  • Demonstrate your ability to develop and execute sales strategies, build pipeline generation plans, and bring in new logos in a competitive market.
  • Emphasize your knowledge of key market players and competitors in the software-defined networking, zero trust, and cybersecurity solution spaces in India.
  • Highlight your strong communication skills, both verbal and written, as well as your ability to work effectively with internal and external stakeholders.
  • Showcase your experience in introducing new products, services, or programs, and your ability to think strategically to drive growth and revenue.
  • Be prepared to travel 30-40% within India for this role.

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