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Senior Marketing Specialist- Social Media

Broadridge logo

Location
United States
Base Salary
85k-90k USD
Broadridge

Job Description

At Broadridge, we've built a culture where the highest goal is to empower others to accomplish more. If you’re passionate about developing your career, while helping others along the way, come join the Broadridge team.

At Broadridge, we've built a culture where the highest goal is to empower others to accomplish more. If you’re passionate about developing your career, while helping others along the way, come join the Broadridge team.

We are seeking a collaborative and savvy social media specialist to join our Global Brand & Digital Marketing team, whose mission is to unify our brand strategy with creative design and digital channels to drive the goals of our clients, prospects, business, and brand. You will be a critical part of the team guiding and activating our social media strategy, crafting copy and providing guidance to internal partners on organic social media content and campaigns. You’ll help us integrate with the complete marketing picture – by helping craft a cohesive social experience, telling our stories, and illustrating our impact.

You should be both a self-starter and a collaborator, as each digital channel needs to thrive on its own and in concert with each other. You should be comfortable diving into social media copywriting, editorial calendar management, and reporting on performance. Organic social media should be your first language and building relationships should be your bread and butter. Social channel evolutions and best practices should be something that thrills and interests you. Educating partners and providing guidance on how to craft strategic content should bring you joy.

Our open, diverse, and fun culture is our strongest asset, and we’ll look to you to add to it. We’re all high performers at the forefront of fintech, so we are constantly learning, experimenting, and teaching, together. This role is considered hybrid, which means you’ll be assigned to a Broadridge office and given the flexibility to work remote. We travel occasionally to collaborate in person or attend company or industry events.

Job Responsibilities:

  • Provide hands-on guidance and coaching to internal partners on social copywriting, providing edits and recommendations that strengthen our content and user experience.
  • Manage our organic content review workflow and final approval via our publishing tool, Sprinklr.
  • Own organic content reporting from a monthly view, providing insights and learnings to partners across the organization that help enable creative thinking and approaches to social.
  • Partner with our Director of Social on campaign development, working together to ensure we consistently deliver on expectations and put our best foot forward.
  • Partner with our in-house Creative Design team to guide the creation of social assets that engage and delight our audiences and refine our channel-specific visual guidelines and best practices fueled by performance data.

Preferred Qualifications:

  • 3+ years’ experience in social media management
  • Proven experience creating and editing social media copy for enterprise channels
  • Experience working with and managing partners across a distributed organization
  • Experience reporting on organic content performance
  • Aptitude for using data to inform the direction of content
  • Strong understanding of social media platforms and how they integrate into the larger picture of marketing (web, email, analytics, content) to serve users and the business
  • Experience communicating platform changes and best practices to a larger team
  • Strong communication and relationship-building skills
  • A critical thinker with a proactive approach to solving problems
  • A desire to make an impact on an already successful brand with great people and products
  • Previous support of event activations on social a plus

Salary range $85,000- $ 90,000. Bonus Eligible.

Broadridge considers various factors when evaluating a candidate's final salary including, but not limited to, relevant experience, skills, and education.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Please visit www.broadridgebenefits.com for more information on our comprehensive benefit offerings.

Broadridge associates helped us envision our Connected Workplace - a work model that allows associates around the globe, dependent upon their role responsibilities, to take advantage of the benefits of both on-site and off-site work to support our clients, one another, and the communities where we live and work. Our Connected Workplace is grounded in the concept of FACS: Flexible, Accountable, Connected, and Supported, which is our commitment to our associates. FACS supports our strong culture and allows us to achieve business goals while supporting meaningful work-life integration for our associates.

We are dedicated to fostering a diverse, equitable, and inclusive environment and committed to providing a workplace that empowers associates to be authentic and bring their best to work. We believe that associates can only do their best when they feel safe, understood, and valued, and we work diligently and collaboratively to ensure Broadridge is a company—and ultimately a community—that recognizes and celebrates diversity in all its dimensions.

Disability Assistance

We recognize that ensuring our long-term success means creating an environment where everyone is welcome, where everyone's strengths are valued, and where everyone can perform at their best. Broadridge provides equal employment opportunities to all associates and applicants for employment without regard to race, color, religion, sex (including sexual orientation, gender identity or expression, and pregnancy), marital status, national origin, ethnic origin, age, disability, genetic information, military or veteran status, and other protected characteristics protected by applicable federal, state, or local laws. US applicants: Click here to view the "EEO is the Law" poster.

If you need assistance or would like to request reasonable accommodations during the application and/or hiring process, please contact us at 888-237-7769 or by sending an email to [email protected].

Advice from our career coach

A successful applicant for the social media specialist position at Broadridge should be passionate about empowering others, developing their career, and building strong relationships. To stand out as an applicant, consider the following tips:

  • Showcase your experience in social media management, specifically creating and editing copy for enterprise channels.
  • Demonstrate your ability to work collaboratively and manage partners across a distributed organization.
  • Highlight your experience in reporting on organic content performance and using data to inform content direction.
  • Emphasize your communication and relationship-building skills, as well as your critical thinking and problem-solving abilities.
  • Illustrate your track record of making an impact with great people and products, including supporting event activations on social media.
  • Research Broadridge's Connected Workplace model and emphasize how your work style aligns with the values of flexibility, accountability, connection, and support.

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About the job

Apr 30, 2024

Full-time

85k-90k USD

  1. US United States
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