Company Overview
At Zuora, we do Modern Business. We’re helping people subscribe to new ways of doing business that are better for people, companies and ultimately the planet. It’s an approach resulting from the shift to the Subscription Economy that puts customers first by building recurring relationships instead of one-time product sales and focuses on sustainable growth. Through our leading expertise and multi-product suite, we are transforming all industries and working with the world’s most innovative companies to monetize new business models, nurture subscriber relationships and optimize their digital experiences.
The Team Role
Zuora’s Product Marketing team works diligently to connect the dots between internal and external groups to inform the strategic direction and positioning of our product offerings. Through storytelling, messaging, positioning, thought leadership, competitive intelligence, analyst relations, field enablement, pricing and packaging, we help Zuora grow by increasing win rates and expanding our pipeline. Like many others at Zuora, our team is a team of teams partnering closely with our engineering, design, sales and marketing organizations (to name a few) in a collaborative effort to make shift happen.
The Opportunity
As we scale into a multi-product company that is tackling broader initiatives and a wider market, we’re growing out the product marketing team to reach these audiences in the right way, with the right messages, and to drive our business. We are building the next best product marketing organization - and are looking for solid, driven, fun product marketers that will help our team uplevel our impact across Zuora.
This role requires a proven foundation in product marketing fundamentals and impact, the ability to work across teams and lead cross-functional projects, an understanding of mid-market and enterprise buyer journeys, the ability to simplify complex technology for a range of audiences, and a hunger for execution and growth.
Responsibilities
- Understand the market – apply market research skills, analyze the market, and distill it into actionable insights for marketing, sales, and product
- Quickly become an expert on complex products – ability to highlight pains, solution, buyer ecosystem, and appropriate use cases and translate to value in deliverables
- Create impactful, effective positioning – tell wildly persuasive stories that will move an audience at targeted events, sell sales to sell more, and convince a prospect they need to become a customer
- Create go-to-market strategy and drive high-impact deliverables – partner with cross-functional teams to deliver valuable, strategic content that drives pipeline, cross-sell/up-sell, and deal acceleration
- Execute on cross-organizational product launches – ensure the latest innovations are communicated to the right audiences, how and where they matter most, and motivate and bring along the right teams to get there with you
- Create mid-bottom funnel product collateral that resonates with our prospects – deliver high-quality whitepapers, datasheets, presentations, demos, playbooks, and more for both Growth Marketing and Sales efforts
- Influence product direction – know the market and buyers so well that you can work with Product to ensure product innovations are aligned to where the market is headed
- Measure and make strategic recommendations – understand how your work influences the organization and continuously iterate to uplevel the Product Marketing team
Skills/Experience Required:
- 5-8+ years’ experience in product marketing, solutions marketing, or adjacent roles
- Analytical and has an interest in geeking out to various technologies - understands complexity and can simplify it, while also adding just the right level of detail and flare
- Understands complex B2B software buying processes and where PMM adds value
- Has sold into or can quickly get into the minds of Finance, executive-level personas, and/or senior-level IT personas
- Has created raving fans from internal stakeholders - product, marketing, sales teams
- Excellent verbal, written, visual/presentation skills
- Strong project management, problem solving, writing, and communication skills
- Strategic and tactical team player
- Can work autonomously and on a team and wants to learn, grow, and takes ownership
- Contributes to a positive team spirit
- Pragmatic Marketing Institute or Product Marketing Alliance certification a plus
#ZEOLife at Zuora
As an industry pioneer, our work is constantly evolving and challenging us in new ways that require us to think differently, iterate often and learn constantly—it’s exciting. Our people, whom we refer to as “ZEOs" are empowered to take on a mindset of ownership and make a bigger impact here. Our teams collaborate deeply, exchange different ideas openly and together we’re making what’s next possible for our customers, community and the world.
As part of our commitment to building an inclusive, high-performance culture where ZEOs feel inspired, connected and valued, we support ZEOs with:
- Competitive compensation, corporate bonus program and performance rewards, company equity and retirement programs
- Medical, dental and vision insurance
- Generous, flexible time off
- Paid holidays, “wellness” days and company wide end of year break
- 6 months fully paid parental leave
- Learning Development stipend
- Opportunities to volunteer and give back, including charitable donation match
- Free resources and support for your mental wellbeing
Specific benefits offerings may vary by country and can be viewed in more detail during your interview process.
Location Work Arrangements
Organizations and teams at Zuora are empowered to design efficient and flexible ways of working, being intentional about scheduling, communication, and collaboration strategies that help us achieve our best results. In our dynamic, globally distributed company, this means balancing flexibility and responsibility — flexibility to live our lives to the fullest, and responsibility to each other, to our customers, and to our shareholders. For most roles, we offer the flexibility to work both remotely and at Zuora offices.
Our Commitment to an Inclusive Workplace
Think, be and do you! At Zuora, different perspectives, experiences and contributions matter. Everyone counts. Zuora is proud to be an Equal Opportunity Employer committed to creating an inclusive environment for all.
Zuora does not discriminate on the basis of, and considers individuals seeking employment with Zuora without regards to, race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us by sending an email to [email protected].
The base pay details represent the annualized salary range for the posted position. While we share a comprehensive range, a candidate’s final base salary will fall within these guidelines and will be determined based on multiple factors including but not limited to: qualifications of the candidate, job related knowledge, prior related experience, specific and unique skills, the location of the role, internal equity and internal budget. Base pay is only one element of Zuora’s Total Rewards Package. Additional elements may also include bonus/variable compensation, equity and comprehensive benefits, more details found here.
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