Video Ad Specialist

Video Ad Specialist

40hrs, Full-time. Remote

The role:

Join a global leader in Direct-to-Consumer (D2C) digital marketing that empowers brands to become industry frontrunners. With a comprehensive suite of services, including advanced AdTech, PPC expertise, creative production, and data-driven CRO optimization, you'll have the opportunity to be part of a team that drives impressive growth. The company's unique approach to PPC, brand development, and funnel optimization, combined with innovative ad creation, allows them to deliver exceptional results. If you're passionate about helping brands reach new heights, this is where your skills will thrive!

Position:

As a Video Ad Specialist, you will manage high-budget video campaigns across major digital platforms, focusing on optimising performance and maximising ROI. You’ll analyse marketing activities, track results, and seek to improve conversions. Collaborating closely with the creative team, you’ll develop new marketing strategies to enhance campaign effectiveness.

Responsibilities:

• Own all marketing analytics aspects including analysing, reporting and tracking of marketing activities .

• Manage, optimise and maximise ROI on large scale digital media platforms (Facebook, Instagram, Google, YouTube, Tiktok, Snap, X).

• Constant conversion performance improvement by A/B testing ad copy, creative types and funnel experience.

• Collaborate with the creative team on new marketing angles and ads.

Requirements:

• At least 3 to 4 years of experience managing significant budgets, with a deep understanding of video performance campaigns (highly required)

• High analytical ability (will be tested through online assessments) and the ability to learn advanced analytical tools

• Able to multitask and prioritise among many competing needs in a fast-paced, fluid environment, and ensure delivery dates are met

• Ability to handle high budgets for performance campaigns.

• Fluent in English

• Ability to work hours aligned to Central Africa Time +1 (8 hours per day)

Join our team and be part of a collaborative and innovative environment where your skills and expertise will make a real impact. We offer competitive compensation, professional development opportunities, and a supportive team culture. Apply now and take the next step in your career!

About us: At The Global Talent Co., we provide incredible opportunities for the top 5% of global marketers. Join our team and become our employee, gaining access to high-paying salaries, stable employment, and the chance to work with cutting-edge tech companies in Europe and the US.

As your employer, we match you with innovative clients for long-term placements that align with your skills and goals. Our mission is to break down geographical barriers and connect the world's best marketers with the most innovative companies through remote work.

If you're a talented marketer looking to take your career to the next level, The Global Talent Co. is your gateway to a bright future in the thriving tech industry. Join us in promoting remote work and unlocking the potential of global talent.