We believe that mental health is just as important as physical health. We recognize that mental health issues can be complex and multifaceted, and we are dedicated to treating the whole person, not just the symptoms.
We aim to create a world where mental health is no longer stigmatized or marginalized, but rather is embraced as an integral part of one's overall well-being.
We believe that by providing quality care that is both evidence-based and compassionate, we can empower individuals to take charge of their mental health and achieve their full potential. We are passionate about making a positive impact on the lives of those struggling with mental health issues and we strive to be a force for positive change in the field of mental healthcare.
About the Role
We are seeking a highly motivated and data-driven CRO Manager to join our dynamic growth marketing team at Rula. This is a great opportunity to do something that really matters - getting more people access to the mental health care that they need.
In this pivotal role, you will be responsible for developing and implementing strategies to enhance the user experience and maximize the conversion rates across our digital platforms on website and mobile.
Your expertise will drive improvements in our website's performance, directly impacting our company's growth and success.
You’ll report to the Director of Marketing Ops and will be the owner of the web surface area across desktop and mobile to website conversion in partnership with product and marketing channel leads.
Required Qualifications
4-6 years of proven experience in Conversion Rate Optimization, web optimization, or a related field.
Strong analytical skills and experience with web analytics tools (e.g., Google Analytics, Amplitude, Hotjar).
Experience designing and interpreting A/B tests and user research.
Excellent understanding of user experience best practices and website design principles.
Ability to collaborate cross-functionally with Marketing, Product, Design and Developer teams.
Strong communication and presentation skills, with the ability to translate complex data into actionable insights.
Preferred Qualifications
Bachelors’ degree in Marketing, Business, Psychology, or related field.
Scrappy, quick-moving and biased-to-action.
Previous experience impacting start-up or early-stage product growth.
Creative thinker with a problem-solving mindset.
We're serious about your well-being! As Part Of Our Team, Full-Time Employees Receive
100% remote work environment from anywhere in the US
Competitive pay and benefits that don’t change based on location
Health benefits: medical, dental, vision, life, disability, and FSA/HSA
Access to our 401(k) plan
Generous time off policies, including 2 company-wide shutdown weeks each year (for most employees) to focus on self-care
Paid parental leave
Employee Assistance Program (EAP)
Stipend to ensure your home office sets you up for success
Quarterly department stipend for team building or in-person gatherings
Wellness events and lunch & learns spanning many topics
Our Team
The people of Rula are what truly define our mission and determine our impact on the people we serve. We believe in building not only a team, but a diverse community, inspiring each other by taking on big challenges, growing and succeeding together.
United States
