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Creative Director

Kustomer logo

Location
United States
Kustomer

Job Description

About Kustomer

Kustomer is the industry leading conversational CRM platform perfecting every customer experience. Built with intelligent tools such as AI and Automation, no code-configuration and a connected data platform that unifies data from multiple sources through a single timeline, Kustomer empowers businesses to operate with greater efficiency and deliver more personalized service to customers across any channel, making every interaction more meaningful and memorable. Today, Kustomer is the core platform for some of the leading customer service brands like Ring, Glovo, Away Travel, Priceline and Sweetgreen.

Kustomer was founded in 2015 by serial entrepreneurs Brad Birnbaum and Jeremy Suriel and has raised over $200M in funding backed by leading VCs. Meta announced its intention to acquire Kustomer in 2020 and completed the transaction in 2022. Kustomer joined Meta’s Business Messaging Group to transform the way people and businesses communicate through modern messaging channels. In 2023, Kustomer spun out from Meta as a standalone company backed by original partners, Battery, Redpoint and Boldstart Ventures, who have invested $60M in capital, ensuring Kustomer’s growth and success for many years to come.

Our Krew is made up of passionate and collaborative people who really care about what they do and the people they help. We look for people who are passionate about enhancing the customer service experience for everyone involved, as it's the core of what we do. We're growing our business with no plans of slowing down. We actively seek individuals who want to learn and be challenged every day. We have also transitioned to a remote friendly company, with Krew members located throughout the U.S. coming together for Kamp Kustomer each year.

About the Role

As an individual contributor Creative Director on the Corporate Marketing team, you have the opportunity to tell the Kustomer story and drive coherence of the brand in product through creative execution. This is a player /coach opportunity with a significant expectation of delivering IC-level design work while smartly leveraging agencies for some execution.

Storytelling is in your DNA and you are highly experienced at creating a compelling narrative across various visual mediums. You thrive off of collaborative environments and are excited to work cross-functionally with other partners in product, sales, and corporate marketing.

You’re an original and conceptual thinker with a discerning eye for taste and individuality and you provide creative direction that defines Kustomer’s identity in connection with our products and the people who use them. You’ll stay ahead of industry trends and competitor activities, infusing fresh ideas and innovative approaches into our design processes.

We have a strong preference for talent based in New York Metropolitan Area (New York, New Jersey, Connecticut)

You'll be responsible for:

  • Building scalable design systems and processes that enable and deliver brand expression for consistent high-quality experiences across multiple channels and campaigns.

  • Design and layout content inclusive of, but not limited to:

    • All digital graphics such as on-page graphical elements for Kustomer’s website, supporting graphics for blog posts/web pages, etc

    • Banners for social, web (as it pertains to landing pages and blogs), advertising (digital and print, i.e journal ads)

    • Graphics/images for slides, event signage, promo items, and email

    • Slide templates and graphics for sales kick offs, town halls, and internal events

    • Collateral-like content inclusive of ebooks, white papers, infographics, etc.

  • Overseeing print design, working closely with vendors for production.

  • Proposing creative concept and strategies, guiding development and shipping design that will resonate with our audience

  • Clearly articulating ideas and strategy to executive leadership to achieve buy-in and incorporating constructive feedback.

  • Partnering closely with marketing, sales, and customer success leaders to achieve ambitious, measurable goals.

  • Collaborating with product to identify opportunities for product enhancements that enable brand expressions that measurably impact Kustomer’s brand reach

  • Organization and retention of content

  • Protecting the brand, ensuring it remains consistent, coherent and harmonious across all customer touchpoints

  • Creating, inspiring and retaining a culture of excellence

  • Ownership over creative asset management systems

  • May manage, mentor or coach freelance resources

Your qualifications:

  • 10+ years of creative direction, building on art direction and design experience

  • At least 3 years driving brand initiatives that yield successful business outcomes, within an in-house environment

  • Experience as a Graphic Designer in both the B2C and Enterprise SaaS space

  • Detail oriented creative practitioner with a passion for design systems, holistic thinking, who strives to exude smart and simple outputs

  • Proficient in Adobe Creative Suite (Photoshop,Illustrator, InDesign) or some other relevant design solution

  • Knowledge working in tools like SnapApps or Ceros

  • Proven experience designing presentations in PowerPoint, Keynote, and Google Slides

  • Excellent portfolio with case studies showcasing design foundations and leadership on teams and projects

  • Strong business acumen and ability to balance the needs of the brand, the business, and its constraints.

  • Collaborative team player who operates with autonomy

  • Experience bringing clarity to complex, sometimes ambiguous projects and processes.

  • Ability to hold a strong design vision while remaining collaborative and open to new ideas

  • Startup experience is preferred

HIPAA Compliance

All roles at Kustomer may involve handling sensitive personal data.

Benefits

Kustomer offers an array of benefits including competitive salaries, stock options, 100% healthcare coverage, 401K, WiFi and Mobile reimbursement, and a generous vacation policy.

Diversity & Inclusion at Kustomer

Kustomer is committed to bringing together individuals from different backgrounds and perspectives.

We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.We are proud to be an equal opportunity employer open to all qualified applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, Veteran status, or any other legally protected status.

Disclaimer: Kustomer only contacts candidates from company email addresses ending in kustomer.com and does not seek funds from candidates in any circumstances.

Advice from our career coach

As a Creative Director at Kustomer, you have the exciting opportunity to shape the brand narrative and drive creative execution. To stand out as an applicant for this role, it's important to showcase your storytelling abilities and experience in creating compelling visual narratives across different mediums. Here are some tips to help you stand out:

  • Showcase your experience in building scalable design systems for consistent brand expression across various channels and campaigns.
  • Demonstrate your proficiency in creating diverse graphic content, from digital graphics to event signage, that aligns with brand guidelines.
  • Highlight your ability to collaborate cross-functionally with teams in product, sales, and marketing, showcasing your skills in providing creative direction that resonates with the target audience.
  • Emphasize your track record of driving successful brand initiatives and your experience in the B2C and Enterprise SaaS space.
  • Show your expertise in tools like Adobe Creative Suite, SnapApps, and Ceros, as well as your experience in designing presentations in PowerPoint, Keynote, and Google Slides.
  • Illustrate your ability to balance business needs with creative constraints while maintaining a strong design vision and staying open to new ideas.

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