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Head of Growth

W

Location
United States
Wisdom

Job Description

About Wisdom

Wisdom blends industry expertise with advanced technology to make dental practices work better for everyone involved. We believe dentistry is about people, and we exist to make the future of dentistry stronger and more sustainable for dentists, their teams, and the patients they serve. We match administrative teams with expert billers and custom-built technology to take on the heavy lifting of dental billing while maximizing dentists’ time in-office, and their bottom line.

Wisdom is backed by Juxtapose, a leading technology and service investment company which partners with experienced entrepreneurs to build category-defining tech companies. We are a fully distributed, remote-first team with employees across the US.

About The Role

Wisdom is seeking our first Head of Growth to level up our marketing impact and focus on bringing new leads into the Wisdom ecosystem. In this role, you’ll manage and run tests across various marketing channels. You’ll dive into the weeds of our current process, establish the right tests to run, and evaluate spend and ROI to help us understand where our customers are and how to attract them.

This is a high-impact, business critical, fully remote role that can be based anywhere in the US.

What You’ll Do

  • Lead Wisdom’s marketing initiatives and help drive significant, meaningful lead generation in our first year of business

  • Manage and operationalize our existing marketing channels and help us test and scale into new channels

  • Build our marketing process, including regular measurement and reporting on spend, campaign outcomes, and other metrics

  • Communicate Wisdom’s unique value proposition across a variety of mediums, effectively engaging dental offices and their core decision makers

  • Partner with our sales team on tuning conversion metrics and qualification criteria to ensure we’re attracting and converting high-quality leads

We’d Love To Hear From You If You Have

  • Professional experience in the dental world, especially marketing to dentists and dental office managers

  • At least 8 years of professional experience in a marketing role or similar

  • Previous experience running campaigns and tests and measuring success and optimizing performance using data

  • A high level of autonomy and self-direction

  • A desire to build from the ground up and scale a scrappy marketing process into a well-oiled machine

Perks and Benefits

  • Unlimited paid time off

  • Competitive medical, dental, and vision coverage

  • Company funded short-term disability coverage

  • Significant equity awards in-line with joining an early stage company

  • Remote-first culture

  • 401k plan

Wisdom is an equal opportunity employer. We provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, veteran status, or any other protected status in accordance with applicable law.

Advice from our career coach

To stand out as an applicant for the Head of Growth position at Wisdom, it is crucial to showcase your experience and skills in marketing, specifically within the dental industry. Here are some key tips to help you stand out:

  • Highlight your professional experience in the dental world, especially marketing to dentists and dental office managers.
  • Demonstrate at least 8 years of professional experience in a marketing role or a similar field.
  • Showcase your previous experience in running campaigns, conducting tests, and measuring success using data to optimize performance.
  • Emphasize your autonomy and self-direction capabilities, as well as your ability to build and scale marketing processes effectively.

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About the job

May 20, 2024

Full-time

  1. US United States
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