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Marketing Manager

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Location
Denmark
Danfoss

Job Description

Job Description

Danfoss IXA is looking for a skilled and hands-on Marketing Manager to lead our strategic vision, focusing on our B2B expansion and strengthening our global market presence.

The ideal candidate will be experienced in driving brand growth through innovative marketing strategies and will be instrumental in steering Danfoss IXA’s brand through its next phase of growth.

The position is located in Kolding, Denmark.

Working remotely for this position is very limited and candidates, who are able to work at our office site in Kolding, will be preferred, with the flexibility to work from home when needed. Travelling can occur (est. 5-10 days per year).

Danfoss IXA is part of the Danfoss Group, recognized and focused on offering in-situ, low maintenance, reliable and long-lasting emission monitoring systems for the maritime industry. Our products are of high quality with embedded cutting-edge technology.

We are an agile organization in constant development with strong focus in R&D, and huge growth potential in the global maritime exhaust gas monitoring sector. Today we are in a leading position in providing state-of-the-art emission monitoring solutions for the marine industry.

Job Responsibilities

As our new Marketing Manager, you will be responsible for developing, implementing, and managing best-in-class sales and marketing materials and coordinate with diverse IXA teams to secure strong selling presence in the global marine markets.

Key tasks and responsibilities will include, but are not limited to, the following:

  • Create and lead Brand Strategy: Craft and maintain Danfoss IXA’s brand identity across all platforms, ensuring our message resonates clearly and consistently.
  • Curate and update digital content for IXA’s website: including newsletters, social media posts, storytelling, managing & maintaining products info, etc.
  • Campaign Management: Design and implement comprehensive marketing campaigns to enhance engagement from both B2B perspectives.
  • Event Planning: Spearhead the planning and execution of promotional events, trade shows, exhibitions and product demonstrations to engage our community and stakeholders.
  • Lead Generation: Establish key performance indicators for marketing activities, using data to generate high quality leads for sales opportunities.
  • Customer trainings: Coordinating with Service engineers and Sales managers and customers for planning, scheduling and arranging customer trainings
  • Collaboration & Partnerships: Forge and nurture strategic partnerships and collaborations that boost our brand’s presence and reach.

At Danfoss, we believe that a diverse and inclusive workplace fosters creativity, innovation, and a broader perspective in decision-making. Even if you do not check all the boxes for this job posting, we encourage you to apply anyway.

Background & Skills

To be considered for this position, you should have:

  • A solid background in strategic marketing roles, with a track record of successful marketing and brand management.
  • Comprehensive knowledge of B2B marketing dynamics.
  • Adept at campaign management, market research, and analytics.
  • Leadership skills to inspire your colleagues, working effectively with both internal stakeholders and external partners.

Furthermore, we expect you to have:

  • Exceptional communication and project management skills, able to convey complex technical ideas effectively into easy understandable plain language.
  • Passion and energy on understanding consumers and the marine emission sensor markets, creating meaningful product and brand experiences for customers and prospects.
  • Team player spirit who can interact with others, across borders and cultures at all levels.
  • Excellent verbal and written communication skills in both English and Danish (business proficiency in both languages).
  • Marine industry knowledge is nice to have, but not a must.

For further information about this position, please contact Director of Sales, Jacqueline Farlov on +45 2780 8579.

For information about the recruitment process, please contact Recruiter & Senior Attraction Specialist Rainier Jazmin, +45 2170 3212.

We do not have an application deadline, but accept applications when position is posted. The position will be closed once we have found the right candidate. Please upload your cover letter and cv as one attachment.

Employee Benefits

We are excited to offer you the following benefits with your employment:

  • Bonus system
  • Paid vacation
  • Flexible working hours
  • Possibility to work remotely
  • Pension plan
  • Personal insurance
  • Communication package
  • Opportunity to join Employee Resource Groups
  • State of the art virtual work environment
  • Employee Referral Program

This list does not promise or guarantee any particular benefit or specific action. They may depend on country or contract specifics and are subject to change at any time without prior notice.

Danfoss – Engineering Tomorrow

At Danfoss, we are engineering solutions that allow the world to use resources in smarter ways - driving the sustainable transformation of tomorrow. No transformation has ever been started without a group of passionate, dedicated and empowered people. We believe that innovation and great results are driven by the right mix of people with diverse backgrounds, personalities, skills, and perspectives, reflecting the world in which we do business. To make sure the mix of people works, we strive to create an inclusive work environment where people of all backgrounds are treated equally, respected, and valued for who they are. It is a strong priority within Danfoss to improve the health, working environment and safety of our employees.

Following our founder’s mindset “action speaks louder than words”, we set ourselves ambitious targets to protect the environment by embarking on a plan to become CO2 neutral latest by 2030.

Danfoss is an EO employer and VEVRAA Federal Contractor. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, veteran status, or other protected category.

Advice from our career coach

As a Marketing Manager at Danfoss IXA, it is crucial to understand the maritime industry, campaign management, and brand strategy to drive growth and engagement in the global market. Here are some tips to stand out as an applicant:

  • Highlight your experience in strategic marketing roles and successful brand management.
  • Showcase your ability to lead comprehensive marketing campaigns and analyze market dynamics.
  • Emphasize your communication and project management skills to convey technical ideas effectively.
  • Demonstrate your passion for understanding consumer behavior and creating meaningful brand experiences.
  • Highlight your proficiency in English and Danish, as well as your ability to work across borders and cultures.
  • Include any knowledge or experience in the marine industry, even if it is not a strict requirement.

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About the job

Sep 26, 2024

Full-time

  1. DK Denmark

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