The client is an established international public relations agency, based in Tampa Bay, Florida. Astute in recognizing industry changes since its launch in 2009, the team utilizes newly established patterns to create timely Anti-PR campaigns comprising traditional and the latest proven media methods.
The purpose of the Anti-PR Media Relations Administrative Organizer role is to streamline and execute media relations administrative activities efficiently, ensuring the media relations team can focus on cultivating journalist relationships, securing impactful coverage, and successfully advancing client narratives. The role involves strategic thinking, process refinement, and proactive adaptation to industry dynamics, contributing to the overall success of client campaigns and fulfilling the agency's objectives. objectives.
• Rate in USD: $8.00 - $10.00
• Functions: Client PR | Media Relations
• Bandwidth: 8 Hours
• Division: 4 Delivery, 12 Department
Apply if you are located in Morocco
RESPONSIBILITIES:
Press Tracker Updates
• Regularly update the Press Tracker with information on new placements. Log the status of each placement, tracking its progress and impact.
o Ensure that all components within the Press Tracker are consistently updated.
o Ensure that the team and clients have access to real-time data, enabling informed decision-making and understanding of our media outreach efforts.
Media Opportunity/Placements Emails
• Draft tailored emails for media opportunities and placements, ensuring clients are informed with precise key statistics and pertinent publication data.
Media Inbox Organization
• Systematically mirroring all email communications related to specific client opportunities to their respective boards/tasks., aligning them with the appropriate phases in both the MRADMIN mailbox and the Project Management System.
Pending Publication Follow Up
• Help the Media Team by initiating follow up proactive communication with journalists to ascertain the status of client stories scheduled for publication.
o Monitor the progression of completed interviews and submitted byline articles for when they will be published.
o Implement a proactive approach to follow up on pending publications and journalists to ensure the seamless coordination of scheduled client stories.
WordPress Press Page Management
• Curation and maintenance of the agency's website through the WordPress platform to showcase and update media placements secured for clients.
o This entails the creation/updating and publication of press releases, placements and new stories, that effectively highlight the media exposure garnered for clients.
SharePoint filing for Delivery Team
• In coordination with the Project Manager, daily filing of documents for the Delivery Team, adhering to the agency naming convention and SharePoint rules.
Reports and Analysis
• Compile Client Status Reports, providing insights into opportunities, placements, press releases, and the progress of ongoing campaigns.
o Compile detailed placement reports derived from Critical Mention, offering an overview of media coverage and performance metrics.
o Develop UPVM reports tailored for selected media outlets, providing insights into the effectiveness of our engagements with key media partners.
Efficiency and Operational Enhancement/Process Improvement
• Identify and implement enhancements to streamline workflows, ensuring heightened efficiency across the Media Relations Department.
o Ensure proposed changes align seamlessly with the strategic objectives of both the Client Delivery Division and the agency.
o Develop a comprehensive understanding of departmental and divisional requirements, translating them into precise functional requirements for optimized operational processes.
o Leverage cutting-edge technologies to implement improvements, fostering innovation and enhancing overall operational efficiency within the Media Relations Department.
SKILLS /TRAITS REQUIRED:
o Analytical Thinking
o Meticulous Organization
o Process Optimization
o Adaptive Problem Solving
o Tech-Savviness
o Strong Communication
o Result-Driven
o Detail Orientation
o Proactive Approach
o Strategic Thinking
About 1840 & Company
1840 & Company is a global leader in Business Process Outsourcing (BPO) and remote talent solutions, dedicated to propelling businesses forward through our comprehensive suite of services. We specialize in connecting companies with world-class freelance professionals and delivering top-tier outsourcing services, across over 150 countries worldwide.
Our mission is to empower growth for forward-thinking businesses, seamlessly bridging any skill or resource gaps with our expertly vetted talent pool. We firmly believe in fostering an environment where exceptional individuals can achieve an optimal work-life balance, working remotely from any location, while maximizing their professional growth and earning potential.
We are headquartered in Overland Park, KS, USA with service delivery facilities in the Philippines, India, Ukraine, South Africa and Argentina. We invite you to explore the opportunities we offer and consider joining our exclusive network of global freelance talent. Visit www.1840andco.com to learn more about us. To explore a wealth of career opportunities and find a role that suits your unique skills and aspirations, please visit our dedicated jobs portal at jobs.1840andco.com
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