About us
Canibuild, dramatically improves how the residential construction industry designs, approves, and sells what they are building, by automating and significantly enhancing their design, approval, and sales process.
Answering their first critical question, can I build this on this plot of land within minutes instead of weeks!
We are an ultra-fast growing SaaS start-up, backed by the largest hedge fund in Australia, with a rapidly growing subscriber user base from around the world including Australia, NZ, Canada, and the United States.
Job Description:
We are looking for a Brand/Content Manager Specialist to drive the development and dissemination of compelling content throughout our customer journey. From initial brand introduction across various channels to engagement on our website and CRM flows, you will play a pivotal role in refining and modernizing our brand identity. Reporting to the Head of Marketing/Marketing Manager, you will lead efforts to ensure consistency in tone and messaging across all segments.
Responsibilities:
- Serve as the primary point of contact for all content-related matters, establishing and upholding a unified tone of voice across customer segments, B2B partners, and internal communications.
- Create diverse content and copy tailored for various channels, including direct mailers, signage, video content, core web pages, blogs, social media platforms, and emails.
- Oversee our internal Content Management System (CMS), collaborating with the product team to implement new components aimed at enhancing webpage performance.
- Manage our social media and editorial calendar, developing targeted content for platforms such as Facebook, Twitter, Instagram, LinkedIn, and overseeing both organic and paid advertising campaigns.
- Utilize web analytics tools and A/B testing methods to evaluate the effectiveness of content strategies and make data-driven optimizations.
Requirements
- Demonstrated expertise and a track record of success in content marketing within the tech industry.
- Strong collaboration and influencing skills, with the ability to engage and manage relationships with stakeholders across technology and business operations.
- Exceptional communication skills, capable of articulating complex concepts in clear and concise terms.
- Work schedule is 6:30 AM to 3:30 PM IST
- Willing to work remotely full-time
Benefits
- Competitive salary package
- Full-time remote work
- Opportunities for career growth
- A dynamic work environment
- Employee Centric
India
