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Product Marketing Manager

Globalization Partners logo

Location
Ireland
Globalization Partners

Job Description

G-P's automated, AI-enabled global employment platform, designed by our technical teams and powered by our worldwide HR experts, enables our customers to hire, onboard, and manage the best talent they can find, anywhere in the world. As the global employment technology leader, we simplify global business by allowing companies to grow to new countries and test new markets compliantly, without the hassle of setting up branch offices or subsidiaries.

With diverse teams all around the world, our people are the heartbeat of the company, and the reason GP's is a fun and inclusive place to work. We encourage and support personal growth and career development, trust our team members with the autonomy to do their best work, and believe in recognition for a job well done. Join our collaborative work environment where you can make a real impact and love the work you are doing!

We’re looking for a Product Marketing Manager who thrives in a fast-paced environment and can make decisions autonomously. We are looking for team members who are ready to grow with us, as we accelerate growth for our customers around the world. Our culture is renowned, and our goal is to build and sustain it!

What You’ll Do

  • You’ll be part of a team that sits at the intersection of marketing, product, sales, operations, and the market.
  • Develop clear value propositions, positioning, messaging, pricing, and packaging to support new and ongoing product launches.
  • Create go-to-market plans, customer segmentation, and marketing programs for new products, features, services, and add-ons.
  • You will create and orchestrate processes involving multiple stakeholders across the organization to ensure product communications are timely and effective
  • Collaborate with product, engineering, and user experience teams in the development of the product roadmap to establish competitive differentiation in our products and maximize revenue opportunities.
  • Work with customer marketing to educate our customers to drive feature adoption.
  • Ensure marketing assets include up-to-date product images and product messaging.
  • Capture the voice of the customer by conducting surveys and interviews that identify the industry challenges so that you can feed them into the product planning cycle.

What We’re Looking For

  • Bachelor’s Degree or equivalent
  • Minimum 4 years of B2B marketing, B2B SaaS product marketing focus is a must.
  • Experience working in a SaaS software company. Experience in Fintech is a plus
  • A deep understanding of messaging, product marketing, and product management.
  • Solid qualitative and quantitative analytical skills - the more that you can inform your thinking with data the better.
  • Comfortable presenting both internally and externally to promote the story of our product.
  • Outstanding listening, communication (both verbal and written), and interpersonal skills.
  • Someone with a charismatic and engaging personality, who knows how to get stuff done!
  • An entrepreneurial spirit, passionate about what you do, enthusiastic, self-motivated with a strong work ethic.

We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws, including the National Vetting Bureau (Children and Vulnerable Persons) Act 2012, the Private Security Services Act 2004, and the Criminal Justice (Spent Convictions and Certain Disclosures) Act 2016.

About Us

G-P helps growing companies unlock their full potential by making it possible to build highly skilled global teams in days instead of months. Through our SaaS-based platform, we help find, hire, onboard, pay, and manage team members, quickly and compliantly, to expand growth opportunities for everyone, everywhere – without the hassle of setting up local subsidiaries or branch offices.

G-P. Global Made Possible.

G-P is a proud Equal Opportunity Employer, and we are committed to building and maintaining a diverse, equitable and inclusive culture that celebrates authenticity. We prohibit discrimination and harassment against employees or applicants on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other legally protected status.

G-P also is committed to providing reasonable accommodations to individuals with disabilities. If you need an accommodation due to a disability during the interview process, please contact us at [email protected].

Advice from our career coach

As someone interested in the Product Marketing Manager role at G-P, you should know that this position plays a crucial part in developing and executing marketing strategies for new and existing products in a fast-paced environment. To stand out as an applicant, consider the following:

  • Demonstrate your ability to work collaboratively with cross-functional teams, including marketing, product, sales, and operations.
  • Showcase your experience in developing clear value propositions, messaging, and pricing strategies to support product launches.
  • Highlight your skills in creating go-to-market plans, customer segmentation, and marketing programs for new products and features.
  • Emphasize your experience in working with customer marketing to drive feature adoption and ensure timely and effective product communications.
  • Show that you have a deep understanding of product marketing, product management, and data analytics to inform your strategies.
  • Illustrate your strong communication skills, both verbal and written, along with outstanding interpersonal skills.
  • Demonstrate your charisma, engaging personality, and ability to drive projects forward with a strong work ethic and self-motivation.

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