Senior Paid Marketing Specialist

As a member of the ShipBob Team, you will benefit from an environment where everything is achievable. We aim to be a place where you can:

• Write Your Career Story. Because we are solving some of the most difficult problems in global commerce, you have the opportunity to write the story that will make your career.
• Experience Global Impact and Global Connection. At ShipBob we benefit from diverse cultures and perspectives in service of the global community.
• Grow With An Ownership Mindset. We believe that great innovation comes from great transparency. We are more resilient and more creative when we have an inclusive and transparent culture where everyone knows our strengths and opportunities.

Title: Senior Paid Marketing Specialist

Location: Remote in these states: AZ, CA, CO, FL, GA, KS, KY, IA, ID, IL, IN, MA, ME, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OR, PA, RI, SC, SD, TN, TX, UT, VA, VT, WA, WI

Role Description:

ShipBob is hiring a Senior Paid Marketing Specialist to help run and execute our paid marketing strategy, while simultaneously participating hands-on in the execution and communication of the plan. The role is focused on acquiring new prospective customers through our paid marketing channels - SEM, paid social & affiliate marketing.

You must be a data-driven performance marketer with a history of hitting performance targets and exceeding goals and plans. You are a self-starter with a growth mindset looking to always find new opportunities to grow and improve the performance of the channels and campaigns you manage. You will also have experience optimizing campaign performance by leveraging data and conducting iterative A/B testing.

What you’ll do:

• Partner with Senior Manager of Paid Media to support and improve performance of the existing paid media programs (optimizing keyword/campaigns mix, bidding strategy, landing page testing, account restructuring, etc.).
• Partner with marketing & non-marketing decision makers to build, launch, optimize and report on new paid media campaigns.
• Monitor and report on the performance of paid programs to ensure efficient budget spending (daily, weekly, monthly), use insights from the source of truth to inform optimization opportunities and justify strategy changes.
• Support build and optimization of top-of-funnel initiatives (YouTube, Display, Paid Social, OOH).
• Support landing page A/B testing and optimization strategy.
• Additional duties and responsibilities as necessary.

What you’ll bring to the table:

• 3+ years of hands-on experience working in paid search.
• 1+ years of hands-on experience working in paid social platforms.
• Experience managing $1+ million annual marketing budgets.
• Ability to interpret data from various sources into actionable insights
• Understand and use project management tools, learn and understand how to work with other teams and manage projects into completion.
• Write compelling ad/landing page copy (or drafts) and present on program performance.
• Stay up to date on industry trends and changes that might help or impact our campaigns.
• Nice to have:
  • Experience in B2B.
  • Marketing CRM experience (reporting, navigating around, building landing pages).
  • Power BI/Tableau experience.

Classification: Exempt

Reports to: Senior Paid Media Manager

Perks & Benefits:

• Medical, Dental, Vision & Basic Life Insurance
• Paid Maternity/Parental Leave Program
• Flexible Time Off Program
• Paid Sick Leave and Paid Emergency Leave
• Floating Holidays (2 days/year)
• Wellness Days (1 day/quarter)
• 401K Match
• Competitive Salary, Performance Bonus
• Variety of voluntary benefits, such as, short term disability
• Referral Bonus Program
• Fun Culture >>>Check us out on Instagram (@lifeatshipbob)

ShipBob believes in transparency while providing a competitive total compensation package with a pay for performance approach. The expected base pay range for this position is $73,950 - $123,250.

We recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. Diversity of experience and skills combined with passion is a key to innovation and excellence; therefore, we encourage people from all backgrounds to apply to our positions.

About You:

At ShipBob, we’re looking to bring on board people who embody our core values:

• Be Mission-Driven. We want team members that are passionate about helping entrepreneurs improve their business, and bring that passion every day.
• Be Humble. We have ambitious goals, and our team members understand that success or failure depends on us working together and leaving egos at the door.
• Be Resilient. Logistics is a complicated business. So is software. We value team members that never give up and keep iterating until a problem is solved.
• Be a Creative Problem Solver. As a startup, we value smart, innovative solutions to complex problems. We fall in love with the problem, not our “favorite” solution.
• Be Safety Minded. It’s not just talk; it’s the way you work.

About Us:

ShipBob is a cloud-based logistics platform that partners with thousands of e-commerce businesses to help make their entrepreneurial dreams a reality. We offer a full suite of fulfillment solutions for our merchants, including the ability to improve their transit times, shipping costs and deliver a best in class experience to their customers.

As one of the fastest growing tech companies in Chicago backed by blue-chip investors like Menlo Ventures, Bain Capital Ventures, Hyde Park Venture Partners and SoftBank Vision Fund 2, our goal is to continue to be the best fulfillment technology in the industry.

ShipBob provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.