Position Summary:
We are seeking a talented DTC Copywriter with a knack for creating persuasive and engaging copy for Amazon listings, pre-sell pages, and direct response campaigns. The ideal candidate will have a strong understanding of the DTC market, be highly creative, and possess a proven track record of driving sales through effective copywriting.
Key Responsibilities:
- Develop and implement a comprehensive TikTok strategy to increase brand awareness, engagement, and followers.
- Create, edit, and publish high-quality, engaging, and on-brand TikTok content that aligns with our marketing goals.
- Stay up-to-date with TikTok trends, features, and best practices, and apply them to our content strategy.
- Collaborate with the marketing team to align TikTok content with overall marketing campaigns and initiatives.
- Monitor and analyze the performance of TikTok content, using insights to optimize and improve future content.
- Engage with TikTok followers, responding to comments and messages in a timely and authentic manner.
- Identify and collaborate with TikTok influencers to amplify our brand’s reach and engagement.
- Experiment with different content formats and creative approaches to continuously innovate and improve our TikTok presence.
Requirements
Qualifications:
- Bachelor's degree in Marketing, Communications, English, or a related field.
- 3+ years of experience in copywriting, preferably within the DTC space.
- Proven experience writing high-converting Amazon listings and pre-sell pages.
- Strong portfolio showcasing your ability to drive sales through effective copy.
- Excellent understanding of direct response marketing principles.
- Exceptional writing, editing, and proofreading skills.
- Ability to work independently and manage multiple projects simultaneously.
- Strong research skills and the ability to understand complex products and markets quickly.
- Proficiency in using content management systems (CMS) and basic SEO principles.
- Experience with A/B testing and data-driven copy refinement is a plus.
- E-Commerce experience is required
Philippines
