Wati is an early stage, fast growing SaaS platform that is revolutionizing how companies communicate with their customers. Through our cutting-edge customer engagement software built on Whatsapp’s Business API, businesses are now able to have personalised conversations, be easily accessible and engage with their customers in-real time - at scale! We live in the on-demand economy, where customers expect fast, simple and easy service and that’s exactly what our platform empowers companies to do.
This is made possible through WATI’s easy-to-use platform that can be made up and running in no time. As a result, small and medium businesses have embraced the platform rapidly, and thousands of customers across 100+ countries are now using WATI.
We are growing fast, and we are now looking for a Head of Growth to help build a predictable customer acquisition and retention engine. Managing a team of passionate sales and marketing team, you will be the driver in helping the business accelerate our growth across all markets, and have our product distributed to thousands of businesses globally.
Key Responsibilities:
- Product Positioning: Work with product management and marketing to create effective product messaging for our SaaS products.
- Market Analysis: Conduct research to understand market trends, customer needs, and competition to develop product and marketing strategies.
- Team Leadership: Recruit, train, and lead a high-performing team (covering sales, customer success, support, partnership, business operations, and marketing). Encourage a culture of excellence and innovation.
- Strategic Planning: Define the team structure and set the go-to-market strategy. Implement and adjust growth strategies as needed.
- Performance Monitoring: Establish KPIs and regular reporting mechanisms to assess the effectiveness of our go-to-market strategies. Use data to improve these strategies.
- Sales Enablement: Equip the sales team with the necessary tools, training, and resources. This includes providing sales materials and competitive information.
- Customer Advocacy: Be a champion for our customers within the organization. Collaborate with other teams to integrate the customer's voice in our processes, content, and data.
- Pricing Strategy: Work with product management to create pricing and packaging strategies that increase revenue, meet customer needs, and match market conditions.
- Process Improvement: Work with operations to develop processes and tools that make the team more effective.
- Partnership Management: Develop a playbook that helps our partners succeed.
You will also be responsible for meeting acquisition and retention targets, fostering customer satisfaction and referrals, and scaling our sales efforts globally.
What will make you stand out:
- Demonstrated progressive management experience leading teams in a software company, preferably B2B SaaS or subscription softwares. Targeting SMB globally is a plus
- Demonstrated ability to lead managers and successfully manage global, distributed teams across cultures, lines of business, and geographies
- Strong leadership skills with the ability to develop and lead a regional customer-facing organisation that generates successful organic growth
Requirements
- At least 15+ years of management experience leading a team of young and driven individuals in a dynamic and ever changing environment, preferably in a tech or PLG B2B software company
- Demonstrated data driven mindset: you are proactive and customer centric
- Self-driven, comfortable with a fast-paced, always-on, highly ambiguous environment.
- Familiarity with CRM tools is a plus eg. Hubspot
- Strong communication skills (verbal and written), energetic, team player
- Fluent in English
- Prior experience as a founder is a plus
India
