This is a remote position.
Schedule:
- 7 AM to 11 AM Monday to Friday or Tuesday to Saturday
Client Timezone: Philippine Time Zone
Client Overview
Join a thriving beauty industry business that operates a luxurious day spa and an innovative laser machine sales company. This dual-focus enterprise is dedicated to providing top-tier beauty treatments while also supplying cutting-edge technology to other spa businesses. With a commitment to excellence and a passion for customer satisfaction, this company is poised for growth and seeking a talented individual to elevate their digital presence.
Job Description
We’re seeking a creative and results-driven Social Media Specialist to manage and grow our online presence across multiple platforms. In this exciting role, you’ll have the unique opportunity to promote both our high-end day spa services and our state-of-the-art laser machine sales. You’ll be responsible for crafting engaging content, implementing strategic marketing campaigns, and driving client engagement to boost bookings and sales. This position offers a perfect blend of creativity and analytics, allowing you to showcase your social media expertise while contributing directly to the company’s growth and success.
Responsibilities
- Develop and execute innovative social media strategies for Facebook, Instagram, LinkedIn, and TikTok to increase brand awareness and client engagement
- Create compelling, platform-specific content that showcases our spa treatments and laser technology, including daily posts of before-and-after treatment photos
- Respond promptly and professionally to customer inquiries across all social media channels and via email
- Implement effective follow-up strategies with potential clients, maintaining a friendly and non-pushy approach
- Utilize AI tools to enhance content creation, optimize posting schedules, and improve overall social media performance
- Generate and analyze comprehensive reports on social media metrics, providing actionable insights to drive continuous improvement
- Collaborate closely with the business owner to align social media efforts with overall marketing objectives and business goals
- Stay abreast of the latest social media trends and best practices, particularly in the beauty and wellness industry
Requirements
- Proven experience in social media marketing, with a strong portfolio showcasing work in the beauty or wellness industry
- Excellent written and verbal communication skills in English, with the ability to adapt tone for different platforms and audiences
- Advanced proficiency in managing multiple social media platforms, especially Instagram and Facebook
- Demonstrated knowledge of social media best practices, including effective hashtag strategies and engagement techniques
- Familiarity with AI tools and their application in social media marketing, with a willingness to continually learn and adapt to new technologies
- Strong analytical skills and experience in creating and interpreting social media performance reports
- Ability to work independently and manage time effectively in a part-time, remote setting
- Passion for the beauty industry and a keen eye for aesthetically pleasing content
- Experience with photo editing and graphic design software is a plus
Philippines
